{"id":346,"date":"2021-03-18T08:54:07","date_gmt":"2021-03-18T08:54:07","guid":{"rendered":"https:\/\/granier-g.com\/?p=346"},"modified":"2023-04-27T07:34:42","modified_gmt":"2023-04-27T07:34:42","slug":"google-tag-manager-la-gi","status":"publish","type":"post","link":"https:\/\/granier-g.com\/google-tag-manager-la-gi\/","title":{"rendered":"Google tag manager l\u00e0 g\u00ec? \u01afu \u2013 nh\u01b0\u1ee3c \u0111i\u1ec3m v\u00e0 c\u00e1ch c\u00e0i \u0111\u1eb7t"},"content":{"rendered":"\n
Hi\u1ec7n nay, Google tag manager \u0111\u01b0\u1ee3c xem nh\u01b0 m\u1ed9t trong nh\u1eefng tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb mi\u1ec5n ph\u00ed, hi\u1ec7u qu\u1ea3. Tr\u00ecnh qu\u1ea3n l\u00fd n\u00e0y cung c\u1ea5p chi ti\u1ebft c\u00e1c con s\u1ed1 th\u1ed1ng k\u00ea gi\u00fap nh\u00e0 qu\u1ea3n l\u00fd n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c t\u00ecnh h\u00ecnh ti\u1ebfp th\u1ecb. C\u00f9ng Thudaumot<\/a> t\u00ecm hi\u1ec3u v\u1ec1 tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb GTM, \u01b0u \u2013 nh\u01b0\u1ee3c \u0111i\u1ec3m v\u00e0 c\u00e1ch c\u00e0i \u0111\u1eb7t.<\/strong><\/p>\n\n\n\nM\u1ee5c l\u1ee5c bài vi\u1ebft<\/p>1. Google tag manager l\u00e0 g\u00ec?<\/a><\/li>2. T\u00e1c d\u1ee5ng c\u1ee7a Google Tag Manager (GTM)<\/a><\/li>3. \u01afu \u0111i\u1ec3m \u2013 h\u1ea1n ch\u1ebf c\u1ee7a Google tag manager<\/a>3.1. \u01afu \u0111i\u1ec3m c\u1ee7a Google Tag Manager<\/a><\/li>3.2. Nh\u01b0\u1ee3c \u0111i\u1ec3m c\u1ee7a Google Tag Manager<\/a><\/li><\/ul><\/li>4. C\u00e1ch c\u00e0i \u0111\u1eb7t Google Tag Manager<\/a><\/li><\/ul><\/div>\n1. Google tag manager l\u00e0 g\u00ec?<\/span><\/h2>\n\n\n\n<\/figure>\n\n\n\nGoogle tag manager<\/a><\/strong> l\u00e0 tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb c\u1ee7a Google hay h\u1ec7 th\u1ed1ng qu\u1ea3n l\u00fd th\u1ebb c\u1ee7a Google. GTM cho ph\u00e9p b\u1ea1n c\u1eadp nh\u1eadt th\u1ebb v\u00e0 \u0111o\u1ea1n m\u00e3 tr\u00ean trang web ho\u1eb7c \u1ee9ng d\u1ee5ng d\u00e0nh cho thi\u1ebft b\u1ecb di \u0111\u1ed9ng nhanh ch\u00f3ng, d\u1ec5 d\u00e0ng. Nh\u1eefng \u0111o\u1ea1n m\u00e3, th\u1ebb n\u00e0y v\u1edbi m\u1ee5c \u0111\u00edch ch\u00ednh \u0111\u1ec3 ph\u00e2n t\u00edch l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp v\u00e0 t\u1ed1i \u01b0u h\u00f3a cho c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o.<\/p>\n\n\n\nThay v\u00ec ch\u1ec9nh s\u1eeda m\u00e3 trang web, b\u1ea1n c\u00f3 th\u1ec3 th\u00eam hay c\u1eadp nh\u1eadt AdWords, Google Analytics, Firebase Analytics, Floodlight tr\u00ean tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb m\u1ed9t c\u00e1ch d\u1ec5 d\u00e0ng. \u0110i\u1ec1u n\u00e0y gi\u00fap b\u1ea1n gi\u1ea3m s\u1ef1 ph\u1ee5 thu\u1ed9c v\u00e0o dev \u2013 nh\u00e0 ph\u00e1t tri\u1ec3n web.<\/p>\n\n\n\n2. T\u00e1c d\u1ee5ng c\u1ee7a Google Tag Manager (GTM)<\/span><\/h2>\n\n\n\n<\/figure>\n\n\n\nGoogle tag manager (GTM)<\/strong> c\u00f3 nhi\u1ec1u t\u00e1c d\u1ee5ng, nh\u01b0ng c\u00f3 th\u1ec3 t\u00f3m t\u1eaft trong m\u1ed9t v\u00e0i t\u00e1c d\u1ee5ng ch\u00ednh sau:<\/p>\n\n\n\nGi\u00fap nh\u00e0 ti\u1ebfp th\u1ecb gi\u1ea3m s\u1ef1 ph\u1ee5 thu\u1ed9c v\u00e0o dev v\u00ec b\u1ea1n ch\u1ec9 c\u1ea7n c\u00e0i 1 \u0111o\u1ea1n m\u00e3 code theo d\u00f5i 1 l\u1ea7n duy nh\u1ea5t.<\/li>Gi\u00fap website<\/a> gi\u1ea3m t\u1ed1c \u0111\u1ed9 load trang v\u00ec kh\u00f4ng c\u1ea7n c\u00e0i nh\u1eefng d\u00f2ng code d\u00e0i d\u00f2ng khi\u1ebfn t\u1ed1n dung l\u01b0\u1ee3ng.<\/li>Qu\u1ea3n l\u00fd t\u1eadp trung c\u00e1c th\u1ebb m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 \u0111\u1ec3 \u0111o \u0111\u1ebfm ho\u1ea1t \u0111\u1ed9ng c\u1ee7a ng\u01b0\u1eddi d\u00f9ng tr\u00ean website.<\/li><\/ul>\n\n\n\n3. \u01afu \u0111i\u1ec3m \u2013 h\u1ea1n ch\u1ebf c\u1ee7a Google tag manager<\/span><\/h2>\n\n\n\n3.1. \u01afu \u0111i\u1ec3m c\u1ee7a Google Tag Manager<\/span><\/h3>\n\n\n\nKh\u00f4ng b\u1ecb ph\u1ee5 thu\u1ed9c v\u00e0o c\u00e1c nh\u00e0 ph\u00e1t tri\u1ec3n web<\/li><\/ul>\n\n\n\n\u01afu \u0111i\u1ec3m l\u1edbn nh\u1ea5t c\u1ee7a Google tag manager<\/strong> l\u00e0 gi\u00fap c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb kh\u00f4ng c\u1ea7n d\u1ef1a v\u00e0o c\u00e1c nh\u00e0 ph\u00e1t tri\u1ec3n web m\u00e0 v\u1eabn qu\u1ea3n l\u00fd th\u1ebb d\u1ec5 d\u00e0ng. Khi c\u00f4ng c\u1ee5 n\u00e0y s\u1ebd gi\u00fap b\u1ea1n kh\u00f4ng ti\u1ebfp x\u00fac v\u1edbi m\u00e3 ngu\u1ed3n v\u00e0 c\u00f3 th\u1ec3 t\u1ef1 th\u00eam, thay \u0111\u1ed5i cho th\u1ebb. Nh\u1edd c\u00f4ng c\u1ee5 n\u00e0y m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 thu th\u1eadp d\u1eef li\u1ec7u trong m\u1ed9t kho\u1ea3ng th\u1eddi gian l\u1edbn. Ng\u01b0\u1ee3c l\u1ea1i, b\u1ea1n s\u1ebd m\u1ea5t nhi\u1ec1u th\u1eddi gian n\u1ebfu kh\u00f4ng c\u00f3 c\u00f4ng c\u1ee5 n\u00e0y.<\/p>\n\n\n\nC\u00f3 l\u1ee3i cho m\u1ecdi doanh nghi\u1ec7p s\u1eed d\u1ee5ng n\u00f3<\/li><\/ul>\n\n\n\nH\u1ea7u h\u1ebft c\u00e1c doanh nghi\u1ec7p \u0111\u1ee7 m\u1ecdi quy m\u00f4 l\u1edbn nh\u1ecf kh\u00e1c nhau \u0111\u1ec1u c\u00f3 l\u1ee3i khi s\u1eed d\u1ee5ng c\u00f4ng c\u1ee5 n\u00e0y. Tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb Google tag manager<\/strong> gi\u00fap b\u1ea1n d\u1ec5 d\u00e0ng th\u00eam, ch\u1ec9nh s\u1eeda th\u1ebb, kh\u00f4ng c\u1ea7n \u0111\u1ebfn nh\u00e0 ph\u00e1t tri\u1ec3n web. \u0110\u1ec3 qu\u1ea3n l\u00fd m\u1ed9t trang web, doanh nghi\u1ec7p c\u00f3 th\u1ec3 c\u1ea7n \u0111\u1ebfn nhi\u1ec1u lo\u1ea1i th\u1ebb. V\u00e0 ch\u00ednh Google tag manager<\/strong> s\u1ebd gi\u00fap b\u1ea1n qu\u1ea3n l\u00fd t\u1ea5t c\u1ea3 ch\u00fang d\u1ec5 d\u00e0ng h\u01a1n, hi\u1ec7u qu\u1ea3 h\u01a1n.<\/p>\n\n\n\nNgo\u00e0i ra, tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb n\u00e0y s\u1edf h\u1eefu \u0111\u1ea7y \u0111\u1ee7 t\u00ednh n\u0103ng b\u1ea3o m\u1eadt c\u1ea7n thi\u1ebft cho doanh nghi\u1ec7p. C\u1ee5 th\u1ebb l\u00e0 t\u00ednh n\u0103ng x\u00e1c th\u1ef1c b\u1ea3o m\u1eadt hai l\u1edbp: m\u1eadt kh\u1ea9u th\u00f4ng th\u01b0\u1eddng v\u00e0 m\u00e3 s\u1ed1 qua tin nh\u1eafn v\u0103n b\u1ea3n, cu\u1ed9c g\u1ecdi tho\u1ea1i hay thi\u1ebft b\u1ecb di d\u1ed9ng. Th\u00eam n\u1eefa, t\u00ednh n\u0103ng c\u1ea5p quy\u1ec1n kh\u00e1c nhau c\u0169ng gi\u00fap b\u1ea1n ho\u00e0n to\u00e0n ki\u1ec3m so\u00e1t quy\u1ec1n truy c\u1eadp.<\/p>\n\n\n\nKh\u00f4ng m\u1ea5t ph\u00ed v\u00e0 kh\u00f4ng gi\u1edbi h\u1ea1n<\/li><\/ul>\n\n\n\nKh\u00f4ng gi\u1edbi h\u1ea1n khi s\u1eed d\u1ee5ng Google tag manager<\/strong>. Kh\u00f4ng gi\u1edbi h\u1ea1n t\u00e0i kho\u1ea3n, vai tr\u00f2 ng\u01b0\u1eddi d\u00f9ng. N\u00f3 ho\u00e0n to\u00e0n mi\u1ec5n ph\u00ed cho ng\u01b0\u1eddi d\u00f9ng l\u00e0 m\u1ed9t \u01b0u \u0111i\u1ec3m v\u01b0\u1ee3t tr\u1ed9i.<\/p>\n\n\n\n\u0110\u1eb7c bi\u1ec7t b\u1ea1n c\u00f2n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m kh\u00f4ng ch\u1ec9 c\u1ee7a Google m\u00e0 c\u00f2n s\u1eed d\u1ee5ng c\u00e1c th\u1ebb kh\u00e1c nh\u01b0 Marin, comScore, AdRoll. Kh\u00f4ng ch\u1ec9 \u00e1p d\u1ee5ng cho trang web c\u1ee7a b\u1ea1n m\u00e0 c\u00f2n cho c\u00e1c \u1ee9ng d\u1ee5ng iOS v\u00e0 Android c\u1ee7a doanh nghi\u1ec7p.<\/p>\n\n\n\n3.2. Nh\u01b0\u1ee3c \u0111i\u1ec3m c\u1ee7a Google Tag Manager<\/span><\/h3>\n\n\n\nV\u1eabn c\u1ea7n k\u1ef9 thu\u1eadt t\u1eeb nh\u00e0 ph\u00e1t tri\u1ec3n web<\/li><\/ul>\n\n\n\nS\u1eed d\u1ee5ng Google tag manager<\/strong> ch\u1ec9 l\u00e0m gi\u1ea3m s\u1ef1 ph\u1ee5 thu\u1ed9c v\u00e0o nh\u00e0 ph\u00e1t tri\u1ec3n web. \u0110i\u1ec1u \u0111\u00f3 \u0111\u1ed3ng ngh\u0129a v\u1edbi vi\u1ec7c v\u1eabn c\u00f3 m\u1ed9t s\u1ed1 y\u00eau c\u1ea7u k\u1ef9 thu\u1eadt, nh\u00e0 ti\u1ebfp th\u1ecb v\u1eabn c\u1ea7n s\u1ef1 h\u1ed7 tr\u1ee3 c\u1ee7a nh\u00e0 ph\u00e1t tri\u1ec3n web. M\u1eb7c d\u00f9 tr\u00ecnh qu\u1ea3n l\u00fd c\u1ee7a Google c\u00f3 nhi\u1ec1u m\u1eabu, d\u1ec5 th\u1ef1c hi\u1ec7n, nh\u01b0ng m\u1ed9t s\u1ed1 th\u1ebb ph\u1ee9c t\u1ea1p h\u01a1n v\u1eabn c\u1ea7n t\u1edbi s\u1ef1 tr\u1ee3 gi\u00fap c\u1ee7a chuy\u00ean gia hi\u1ec3u v\u1ec1 m\u00e3 h\u00f3a.<\/p>\n\n\n\nL\u00e0m ch\u1eadm t\u1ed1c \u0111\u1ed9 trang web<\/li><\/ul>\n\n\n\nN\u1ebfu k\u00edch ho\u1ea1t \u0111\u1ed3ng b\u1ed9 c\u00e1c th\u1ebb c\u00f3 th\u1ec3 khi\u1ebfn cho trang web b\u1ecb ch\u1eadm t\u1ed1c \u0111\u1ed9. Ch\u1ec9 c\u1ea7n m\u1ed9t th\u1ebb load ch\u1eadm s\u1ebd khi\u1ebfn cho c\u00e1c th\u1ebb kh\u00e1c ch\u1eadm theo. \u0110i\u1ec1u n\u00e0y s\u1ebd khi\u1ebfn vi\u1ec7c t\u1ea3i trang l\u00e2u h\u01a1n v\u00e0 ng\u01b0\u1eddi truy c\u1eadp s\u1ebd kh\u00f4ng ki\u00ean nh\u1eabn \u0111\u1ec3 ch\u1edd. V\u00e0 t\u1ea5t nhi\u00ean l\u00e0 doanh nghi\u1ec7p s\u1ebd kh\u00f4ng thu v\u1ec1 l\u01b0\u1ee3ng chuy\u1ec3n \u0111\u1ed5i n\u00e0o c\u1ea3.<\/p>\n\n\n\n4. C\u00e1ch c\u00e0i \u0111\u1eb7t Google Tag Manager<\/span><\/h2>\n\n\n\nC\u00f3 2 lo\u1ea1i Google tag manager<\/strong>: d\u00e0nh cho website v\u00e0 d\u00e0nh cho \u1ee9ng d\u1ee5ng. Ph\u1ea7n n\u00e0y s\u1ebd chia s\u1ebb c\u00e1ch c\u00e0i \u0111\u1eb7t GTM cho website.<\/p>\n\n\n\nB\u01b0\u1edbc 1:<\/strong> Truy c\u1eadp https:\/\/tagmanager.google.com<\/a>, \u0111\u0103ng k\u00fd t\u00e0i kho\u1ea3n Google tag manager. Tr\u01b0\u1eddng h\u1ee3p \u0111\u00e3 c\u00f3 t\u00e0i kho\u1ea3n Google th\u00ec c\u00f3 th\u1ec3 \u0111\u0103ng nh\u1eadp ngay.<\/p>\n\n\n\nB\u01b0\u1edbc 2: T\u1ea1o t\u00e0i kho\u1ea3n GTM<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\nB\u01b0\u1edbc 3<\/strong>: Thi\u1ebft l\u1eadp t\u00e0i kho\u1ea3n: \u0111i\u1ec1n t\u00ean t\u00e0i kho\u1ea3n, ch\u1ecdn qu\u1ed1c gia Vi\u1ec7t Nam.<\/p>\n\n\n\n<\/figure>\n\n\n\n<\/figure>\n\n\n\nPh\u1ea7n Thi\u1ebft l\u1eadp v\u00f9ng ch\u1ee9a: \u0111i\u1ec1n t\u00ean website v\u00e0o v\u00e0 kh\u00f4ng \u0111i\u1ec1n ph\u1ea7n http:\/\/ hay https:\/\/. N\u01a1i s\u1eed d\u1ee5ng v\u00f9ng ch\u1ee9a: ch\u1ecdn \u201cWeb\u201d. Ch\u1ecdn \u201cT\u1ea1o\u201d.<\/p>\n\n\n\nB\u01b0\u1edbc 4<\/strong>: Google tag manager s\u1ebd g\u1eedi l\u1ea1i 2 \u0111o\u1ea1n m\u00e3<\/p>\n\n\n\n<\/figure>\n\n\n\n\u0110o\u1ea1n m\u00e3 \u0111\u1ea7u ti\u00ean, b\u1ea1n copy v\u00e0 d\u00e1n trong ph\u1ea7n <head>.<\/p>\n\n\n\n\u0110o\u1ea1n m\u00e3 th\u1ee9 hai, b\u1ea1n copy v\u00e0 d\u00e1n v\u00e0o tr\u01b0\u1edbc th\u1ebb <\/body>.<\/p>\n\n\n\nB\u01b0\u1edbc 5<\/strong>: Sau khi g\u1eafn m\u00e3 xong, v\u00e0o tr\u00ecnh qu\u1ea3n l\u00fd GTM b\u1ea5m g\u1eedi. Sau \u0111\u00f3 GTM s\u1ebd c\u1eadp nh\u1eadt m\u00e3 tr\u00ean website cho b\u1ea1n.<\/p>\n\n\n\n<\/figure>\n\n\n\nL\u01b0u \u00fd: \u0110\u1ec3 ki\u1ec3m tra website c\u1ee7a b\u1ea1n \u0111\u00e3 nh\u1eadn m\u00e3 GTM ch\u01b0a, c\u00e0i \u0111\u1eb7t add on Google Tag Assistant tr\u00ean tr\u00ecnh duy\u1ec7t Crome \u0111\u1ec3 ki\u1ec3m tra.<\/p>\n\n\n\nKhi ki\u1ec3m tra, n\u1ebfu Google tag assistant b\u00e1o t\u00edch xanh l\u00e0 vi\u1ec7c c\u00e0i \u0111\u1eb7t \u0111\u00e3 th\u00e0nh c\u00f4ng.<\/p>\n\n\n\n<\/figure>\n\n\n\nGoogle tag manager<\/strong> mang l\u1ea1i nhi\u1ec1u l\u1ee3i \u00edch cho vi\u1ec7c qu\u1ea3n l\u00fd c\u00e1c th\u1ebb, doanh nghi\u1ec7p c\u1ea7n t\u00ecm hi\u1ec3u k\u1ef9 v\u00e0 t\u1eadn d\u1ee5ng t\u1ed1i \u0111a tr\u00ecnh qu\u1ea3n l\u00fd mi\u1ec5n ph\u00ed n\u00e0y.<\/p>\n","protected":false},"excerpt":{"rendered":"Hi\u1ec7n nay, Google tag manager \u0111\u01b0\u1ee3c xem nh\u01b0 m\u1ed9t trong nh\u1eefng tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb mi\u1ec5n ph\u00ed, hi\u1ec7u qu\u1ea3. Tr\u00ecnh qu\u1ea3n l\u00fd n\u00e0y cung c\u1ea5p chi ti\u1ebft c\u00e1c con s\u1ed1 th\u1ed1ng k\u00ea gi\u00fap nh\u00e0 qu\u1ea3n l\u00fd n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c t\u00ecnh h\u00ecnh ti\u1ebfp th\u1ecb. C\u00f9ng Thudaumot t\u00ecm hi\u1ec3u v\u1ec1 tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb GTM, \u01b0u \u2013 […]<\/p>\n","protected":false},"author":1,"featured_media":347,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"_links":{"self":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346"}],"collection":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/comments?post=346"}],"version-history":[{"count":5,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346\/revisions"}],"predecessor-version":[{"id":1607,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346\/revisions\/1607"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media\/347"}],"wp:attachment":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media?parent=346"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/categories?post=346"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/tags?post=346"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
M\u1ee5c l\u1ee5c bài vi\u1ebft<\/p>
Google tag manager<\/a><\/strong> l\u00e0 tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb c\u1ee7a Google hay h\u1ec7 th\u1ed1ng qu\u1ea3n l\u00fd th\u1ebb c\u1ee7a Google. GTM cho ph\u00e9p b\u1ea1n c\u1eadp nh\u1eadt th\u1ebb v\u00e0 \u0111o\u1ea1n m\u00e3 tr\u00ean trang web ho\u1eb7c \u1ee9ng d\u1ee5ng d\u00e0nh cho thi\u1ebft b\u1ecb di \u0111\u1ed9ng nhanh ch\u00f3ng, d\u1ec5 d\u00e0ng. Nh\u1eefng \u0111o\u1ea1n m\u00e3, th\u1ebb n\u00e0y v\u1edbi m\u1ee5c \u0111\u00edch ch\u00ednh \u0111\u1ec3 ph\u00e2n t\u00edch l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp v\u00e0 t\u1ed1i \u01b0u h\u00f3a cho c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o.<\/p>\n\n\n\nThay v\u00ec ch\u1ec9nh s\u1eeda m\u00e3 trang web, b\u1ea1n c\u00f3 th\u1ec3 th\u00eam hay c\u1eadp nh\u1eadt AdWords, Google Analytics, Firebase Analytics, Floodlight tr\u00ean tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb m\u1ed9t c\u00e1ch d\u1ec5 d\u00e0ng. \u0110i\u1ec1u n\u00e0y gi\u00fap b\u1ea1n gi\u1ea3m s\u1ef1 ph\u1ee5 thu\u1ed9c v\u00e0o dev \u2013 nh\u00e0 ph\u00e1t tri\u1ec3n web.<\/p>\n\n\n\n2. T\u00e1c d\u1ee5ng c\u1ee7a Google Tag Manager (GTM)<\/span><\/h2>\n\n\n\n<\/figure>\n\n\n\nGoogle tag manager (GTM)<\/strong> c\u00f3 nhi\u1ec1u t\u00e1c d\u1ee5ng, nh\u01b0ng c\u00f3 th\u1ec3 t\u00f3m t\u1eaft trong m\u1ed9t v\u00e0i t\u00e1c d\u1ee5ng ch\u00ednh sau:<\/p>\n\n\n\nGi\u00fap nh\u00e0 ti\u1ebfp th\u1ecb gi\u1ea3m s\u1ef1 ph\u1ee5 thu\u1ed9c v\u00e0o dev v\u00ec b\u1ea1n ch\u1ec9 c\u1ea7n c\u00e0i 1 \u0111o\u1ea1n m\u00e3 code theo d\u00f5i 1 l\u1ea7n duy nh\u1ea5t.<\/li>Gi\u00fap website<\/a> gi\u1ea3m t\u1ed1c \u0111\u1ed9 load trang v\u00ec kh\u00f4ng c\u1ea7n c\u00e0i nh\u1eefng d\u00f2ng code d\u00e0i d\u00f2ng khi\u1ebfn t\u1ed1n dung l\u01b0\u1ee3ng.<\/li>Qu\u1ea3n l\u00fd t\u1eadp trung c\u00e1c th\u1ebb m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 \u0111\u1ec3 \u0111o \u0111\u1ebfm ho\u1ea1t \u0111\u1ed9ng c\u1ee7a ng\u01b0\u1eddi d\u00f9ng tr\u00ean website.<\/li><\/ul>\n\n\n\n3. \u01afu \u0111i\u1ec3m \u2013 h\u1ea1n ch\u1ebf c\u1ee7a Google tag manager<\/span><\/h2>\n\n\n\n3.1. \u01afu \u0111i\u1ec3m c\u1ee7a Google Tag Manager<\/span><\/h3>\n\n\n\nKh\u00f4ng b\u1ecb ph\u1ee5 thu\u1ed9c v\u00e0o c\u00e1c nh\u00e0 ph\u00e1t tri\u1ec3n web<\/li><\/ul>\n\n\n\n\u01afu \u0111i\u1ec3m l\u1edbn nh\u1ea5t c\u1ee7a Google tag manager<\/strong> l\u00e0 gi\u00fap c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb kh\u00f4ng c\u1ea7n d\u1ef1a v\u00e0o c\u00e1c nh\u00e0 ph\u00e1t tri\u1ec3n web m\u00e0 v\u1eabn qu\u1ea3n l\u00fd th\u1ebb d\u1ec5 d\u00e0ng. Khi c\u00f4ng c\u1ee5 n\u00e0y s\u1ebd gi\u00fap b\u1ea1n kh\u00f4ng ti\u1ebfp x\u00fac v\u1edbi m\u00e3 ngu\u1ed3n v\u00e0 c\u00f3 th\u1ec3 t\u1ef1 th\u00eam, thay \u0111\u1ed5i cho th\u1ebb. Nh\u1edd c\u00f4ng c\u1ee5 n\u00e0y m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 thu th\u1eadp d\u1eef li\u1ec7u trong m\u1ed9t kho\u1ea3ng th\u1eddi gian l\u1edbn. Ng\u01b0\u1ee3c l\u1ea1i, b\u1ea1n s\u1ebd m\u1ea5t nhi\u1ec1u th\u1eddi gian n\u1ebfu kh\u00f4ng c\u00f3 c\u00f4ng c\u1ee5 n\u00e0y.<\/p>\n\n\n\nC\u00f3 l\u1ee3i cho m\u1ecdi doanh nghi\u1ec7p s\u1eed d\u1ee5ng n\u00f3<\/li><\/ul>\n\n\n\nH\u1ea7u h\u1ebft c\u00e1c doanh nghi\u1ec7p \u0111\u1ee7 m\u1ecdi quy m\u00f4 l\u1edbn nh\u1ecf kh\u00e1c nhau \u0111\u1ec1u c\u00f3 l\u1ee3i khi s\u1eed d\u1ee5ng c\u00f4ng c\u1ee5 n\u00e0y. Tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb Google tag manager<\/strong> gi\u00fap b\u1ea1n d\u1ec5 d\u00e0ng th\u00eam, ch\u1ec9nh s\u1eeda th\u1ebb, kh\u00f4ng c\u1ea7n \u0111\u1ebfn nh\u00e0 ph\u00e1t tri\u1ec3n web. \u0110\u1ec3 qu\u1ea3n l\u00fd m\u1ed9t trang web, doanh nghi\u1ec7p c\u00f3 th\u1ec3 c\u1ea7n \u0111\u1ebfn nhi\u1ec1u lo\u1ea1i th\u1ebb. V\u00e0 ch\u00ednh Google tag manager<\/strong> s\u1ebd gi\u00fap b\u1ea1n qu\u1ea3n l\u00fd t\u1ea5t c\u1ea3 ch\u00fang d\u1ec5 d\u00e0ng h\u01a1n, hi\u1ec7u qu\u1ea3 h\u01a1n.<\/p>\n\n\n\nNgo\u00e0i ra, tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb n\u00e0y s\u1edf h\u1eefu \u0111\u1ea7y \u0111\u1ee7 t\u00ednh n\u0103ng b\u1ea3o m\u1eadt c\u1ea7n thi\u1ebft cho doanh nghi\u1ec7p. C\u1ee5 th\u1ebb l\u00e0 t\u00ednh n\u0103ng x\u00e1c th\u1ef1c b\u1ea3o m\u1eadt hai l\u1edbp: m\u1eadt kh\u1ea9u th\u00f4ng th\u01b0\u1eddng v\u00e0 m\u00e3 s\u1ed1 qua tin nh\u1eafn v\u0103n b\u1ea3n, cu\u1ed9c g\u1ecdi tho\u1ea1i hay thi\u1ebft b\u1ecb di d\u1ed9ng. Th\u00eam n\u1eefa, t\u00ednh n\u0103ng c\u1ea5p quy\u1ec1n kh\u00e1c nhau c\u0169ng gi\u00fap b\u1ea1n ho\u00e0n to\u00e0n ki\u1ec3m so\u00e1t quy\u1ec1n truy c\u1eadp.<\/p>\n\n\n\nKh\u00f4ng m\u1ea5t ph\u00ed v\u00e0 kh\u00f4ng gi\u1edbi h\u1ea1n<\/li><\/ul>\n\n\n\nKh\u00f4ng gi\u1edbi h\u1ea1n khi s\u1eed d\u1ee5ng Google tag manager<\/strong>. Kh\u00f4ng gi\u1edbi h\u1ea1n t\u00e0i kho\u1ea3n, vai tr\u00f2 ng\u01b0\u1eddi d\u00f9ng. N\u00f3 ho\u00e0n to\u00e0n mi\u1ec5n ph\u00ed cho ng\u01b0\u1eddi d\u00f9ng l\u00e0 m\u1ed9t \u01b0u \u0111i\u1ec3m v\u01b0\u1ee3t tr\u1ed9i.<\/p>\n\n\n\n\u0110\u1eb7c bi\u1ec7t b\u1ea1n c\u00f2n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m kh\u00f4ng ch\u1ec9 c\u1ee7a Google m\u00e0 c\u00f2n s\u1eed d\u1ee5ng c\u00e1c th\u1ebb kh\u00e1c nh\u01b0 Marin, comScore, AdRoll. Kh\u00f4ng ch\u1ec9 \u00e1p d\u1ee5ng cho trang web c\u1ee7a b\u1ea1n m\u00e0 c\u00f2n cho c\u00e1c \u1ee9ng d\u1ee5ng iOS v\u00e0 Android c\u1ee7a doanh nghi\u1ec7p.<\/p>\n\n\n\n3.2. Nh\u01b0\u1ee3c \u0111i\u1ec3m c\u1ee7a Google Tag Manager<\/span><\/h3>\n\n\n\nV\u1eabn c\u1ea7n k\u1ef9 thu\u1eadt t\u1eeb nh\u00e0 ph\u00e1t tri\u1ec3n web<\/li><\/ul>\n\n\n\nS\u1eed d\u1ee5ng Google tag manager<\/strong> ch\u1ec9 l\u00e0m gi\u1ea3m s\u1ef1 ph\u1ee5 thu\u1ed9c v\u00e0o nh\u00e0 ph\u00e1t tri\u1ec3n web. \u0110i\u1ec1u \u0111\u00f3 \u0111\u1ed3ng ngh\u0129a v\u1edbi vi\u1ec7c v\u1eabn c\u00f3 m\u1ed9t s\u1ed1 y\u00eau c\u1ea7u k\u1ef9 thu\u1eadt, nh\u00e0 ti\u1ebfp th\u1ecb v\u1eabn c\u1ea7n s\u1ef1 h\u1ed7 tr\u1ee3 c\u1ee7a nh\u00e0 ph\u00e1t tri\u1ec3n web. M\u1eb7c d\u00f9 tr\u00ecnh qu\u1ea3n l\u00fd c\u1ee7a Google c\u00f3 nhi\u1ec1u m\u1eabu, d\u1ec5 th\u1ef1c hi\u1ec7n, nh\u01b0ng m\u1ed9t s\u1ed1 th\u1ebb ph\u1ee9c t\u1ea1p h\u01a1n v\u1eabn c\u1ea7n t\u1edbi s\u1ef1 tr\u1ee3 gi\u00fap c\u1ee7a chuy\u00ean gia hi\u1ec3u v\u1ec1 m\u00e3 h\u00f3a.<\/p>\n\n\n\nL\u00e0m ch\u1eadm t\u1ed1c \u0111\u1ed9 trang web<\/li><\/ul>\n\n\n\nN\u1ebfu k\u00edch ho\u1ea1t \u0111\u1ed3ng b\u1ed9 c\u00e1c th\u1ebb c\u00f3 th\u1ec3 khi\u1ebfn cho trang web b\u1ecb ch\u1eadm t\u1ed1c \u0111\u1ed9. Ch\u1ec9 c\u1ea7n m\u1ed9t th\u1ebb load ch\u1eadm s\u1ebd khi\u1ebfn cho c\u00e1c th\u1ebb kh\u00e1c ch\u1eadm theo. \u0110i\u1ec1u n\u00e0y s\u1ebd khi\u1ebfn vi\u1ec7c t\u1ea3i trang l\u00e2u h\u01a1n v\u00e0 ng\u01b0\u1eddi truy c\u1eadp s\u1ebd kh\u00f4ng ki\u00ean nh\u1eabn \u0111\u1ec3 ch\u1edd. V\u00e0 t\u1ea5t nhi\u00ean l\u00e0 doanh nghi\u1ec7p s\u1ebd kh\u00f4ng thu v\u1ec1 l\u01b0\u1ee3ng chuy\u1ec3n \u0111\u1ed5i n\u00e0o c\u1ea3.<\/p>\n\n\n\n4. C\u00e1ch c\u00e0i \u0111\u1eb7t Google Tag Manager<\/span><\/h2>\n\n\n\nC\u00f3 2 lo\u1ea1i Google tag manager<\/strong>: d\u00e0nh cho website v\u00e0 d\u00e0nh cho \u1ee9ng d\u1ee5ng. Ph\u1ea7n n\u00e0y s\u1ebd chia s\u1ebb c\u00e1ch c\u00e0i \u0111\u1eb7t GTM cho website.<\/p>\n\n\n\nB\u01b0\u1edbc 1:<\/strong> Truy c\u1eadp https:\/\/tagmanager.google.com<\/a>, \u0111\u0103ng k\u00fd t\u00e0i kho\u1ea3n Google tag manager. Tr\u01b0\u1eddng h\u1ee3p \u0111\u00e3 c\u00f3 t\u00e0i kho\u1ea3n Google th\u00ec c\u00f3 th\u1ec3 \u0111\u0103ng nh\u1eadp ngay.<\/p>\n\n\n\nB\u01b0\u1edbc 2: T\u1ea1o t\u00e0i kho\u1ea3n GTM<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\nB\u01b0\u1edbc 3<\/strong>: Thi\u1ebft l\u1eadp t\u00e0i kho\u1ea3n: \u0111i\u1ec1n t\u00ean t\u00e0i kho\u1ea3n, ch\u1ecdn qu\u1ed1c gia Vi\u1ec7t Nam.<\/p>\n\n\n\n<\/figure>\n\n\n\n<\/figure>\n\n\n\nPh\u1ea7n Thi\u1ebft l\u1eadp v\u00f9ng ch\u1ee9a: \u0111i\u1ec1n t\u00ean website v\u00e0o v\u00e0 kh\u00f4ng \u0111i\u1ec1n ph\u1ea7n http:\/\/ hay https:\/\/. N\u01a1i s\u1eed d\u1ee5ng v\u00f9ng ch\u1ee9a: ch\u1ecdn \u201cWeb\u201d. Ch\u1ecdn \u201cT\u1ea1o\u201d.<\/p>\n\n\n\nB\u01b0\u1edbc 4<\/strong>: Google tag manager s\u1ebd g\u1eedi l\u1ea1i 2 \u0111o\u1ea1n m\u00e3<\/p>\n\n\n\n<\/figure>\n\n\n\n\u0110o\u1ea1n m\u00e3 \u0111\u1ea7u ti\u00ean, b\u1ea1n copy v\u00e0 d\u00e1n trong ph\u1ea7n <head>.<\/p>\n\n\n\n\u0110o\u1ea1n m\u00e3 th\u1ee9 hai, b\u1ea1n copy v\u00e0 d\u00e1n v\u00e0o tr\u01b0\u1edbc th\u1ebb <\/body>.<\/p>\n\n\n\nB\u01b0\u1edbc 5<\/strong>: Sau khi g\u1eafn m\u00e3 xong, v\u00e0o tr\u00ecnh qu\u1ea3n l\u00fd GTM b\u1ea5m g\u1eedi. Sau \u0111\u00f3 GTM s\u1ebd c\u1eadp nh\u1eadt m\u00e3 tr\u00ean website cho b\u1ea1n.<\/p>\n\n\n\n<\/figure>\n\n\n\nL\u01b0u \u00fd: \u0110\u1ec3 ki\u1ec3m tra website c\u1ee7a b\u1ea1n \u0111\u00e3 nh\u1eadn m\u00e3 GTM ch\u01b0a, c\u00e0i \u0111\u1eb7t add on Google Tag Assistant tr\u00ean tr\u00ecnh duy\u1ec7t Crome \u0111\u1ec3 ki\u1ec3m tra.<\/p>\n\n\n\nKhi ki\u1ec3m tra, n\u1ebfu Google tag assistant b\u00e1o t\u00edch xanh l\u00e0 vi\u1ec7c c\u00e0i \u0111\u1eb7t \u0111\u00e3 th\u00e0nh c\u00f4ng.<\/p>\n\n\n\n<\/figure>\n\n\n\nGoogle tag manager<\/strong> mang l\u1ea1i nhi\u1ec1u l\u1ee3i \u00edch cho vi\u1ec7c qu\u1ea3n l\u00fd c\u00e1c th\u1ebb, doanh nghi\u1ec7p c\u1ea7n t\u00ecm hi\u1ec3u k\u1ef9 v\u00e0 t\u1eadn d\u1ee5ng t\u1ed1i \u0111a tr\u00ecnh qu\u1ea3n l\u00fd mi\u1ec5n ph\u00ed n\u00e0y.<\/p>\n","protected":false},"excerpt":{"rendered":"Hi\u1ec7n nay, Google tag manager \u0111\u01b0\u1ee3c xem nh\u01b0 m\u1ed9t trong nh\u1eefng tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb mi\u1ec5n ph\u00ed, hi\u1ec7u qu\u1ea3. Tr\u00ecnh qu\u1ea3n l\u00fd n\u00e0y cung c\u1ea5p chi ti\u1ebft c\u00e1c con s\u1ed1 th\u1ed1ng k\u00ea gi\u00fap nh\u00e0 qu\u1ea3n l\u00fd n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c t\u00ecnh h\u00ecnh ti\u1ebfp th\u1ecb. C\u00f9ng Thudaumot t\u00ecm hi\u1ec3u v\u1ec1 tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb GTM, \u01b0u \u2013 […]<\/p>\n","protected":false},"author":1,"featured_media":347,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"_links":{"self":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346"}],"collection":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/comments?post=346"}],"version-history":[{"count":5,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346\/revisions"}],"predecessor-version":[{"id":1607,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346\/revisions\/1607"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media\/347"}],"wp:attachment":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media?parent=346"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/categories?post=346"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/tags?post=346"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
Thay v\u00ec ch\u1ec9nh s\u1eeda m\u00e3 trang web, b\u1ea1n c\u00f3 th\u1ec3 th\u00eam hay c\u1eadp nh\u1eadt AdWords, Google Analytics, Firebase Analytics, Floodlight tr\u00ean tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb m\u1ed9t c\u00e1ch d\u1ec5 d\u00e0ng. \u0110i\u1ec1u n\u00e0y gi\u00fap b\u1ea1n gi\u1ea3m s\u1ef1 ph\u1ee5 thu\u1ed9c v\u00e0o dev \u2013 nh\u00e0 ph\u00e1t tri\u1ec3n web.<\/p>\n\n\n\n
Google tag manager (GTM)<\/strong> c\u00f3 nhi\u1ec1u t\u00e1c d\u1ee5ng, nh\u01b0ng c\u00f3 th\u1ec3 t\u00f3m t\u1eaft trong m\u1ed9t v\u00e0i t\u00e1c d\u1ee5ng ch\u00ednh sau:<\/p>\n\n\n\nGi\u00fap nh\u00e0 ti\u1ebfp th\u1ecb gi\u1ea3m s\u1ef1 ph\u1ee5 thu\u1ed9c v\u00e0o dev v\u00ec b\u1ea1n ch\u1ec9 c\u1ea7n c\u00e0i 1 \u0111o\u1ea1n m\u00e3 code theo d\u00f5i 1 l\u1ea7n duy nh\u1ea5t.<\/li>Gi\u00fap website<\/a> gi\u1ea3m t\u1ed1c \u0111\u1ed9 load trang v\u00ec kh\u00f4ng c\u1ea7n c\u00e0i nh\u1eefng d\u00f2ng code d\u00e0i d\u00f2ng khi\u1ebfn t\u1ed1n dung l\u01b0\u1ee3ng.<\/li>Qu\u1ea3n l\u00fd t\u1eadp trung c\u00e1c th\u1ebb m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 \u0111\u1ec3 \u0111o \u0111\u1ebfm ho\u1ea1t \u0111\u1ed9ng c\u1ee7a ng\u01b0\u1eddi d\u00f9ng tr\u00ean website.<\/li><\/ul>\n\n\n\n3. \u01afu \u0111i\u1ec3m \u2013 h\u1ea1n ch\u1ebf c\u1ee7a Google tag manager<\/span><\/h2>\n\n\n\n3.1. \u01afu \u0111i\u1ec3m c\u1ee7a Google Tag Manager<\/span><\/h3>\n\n\n\nKh\u00f4ng b\u1ecb ph\u1ee5 thu\u1ed9c v\u00e0o c\u00e1c nh\u00e0 ph\u00e1t tri\u1ec3n web<\/li><\/ul>\n\n\n\n\u01afu \u0111i\u1ec3m l\u1edbn nh\u1ea5t c\u1ee7a Google tag manager<\/strong> l\u00e0 gi\u00fap c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb kh\u00f4ng c\u1ea7n d\u1ef1a v\u00e0o c\u00e1c nh\u00e0 ph\u00e1t tri\u1ec3n web m\u00e0 v\u1eabn qu\u1ea3n l\u00fd th\u1ebb d\u1ec5 d\u00e0ng. Khi c\u00f4ng c\u1ee5 n\u00e0y s\u1ebd gi\u00fap b\u1ea1n kh\u00f4ng ti\u1ebfp x\u00fac v\u1edbi m\u00e3 ngu\u1ed3n v\u00e0 c\u00f3 th\u1ec3 t\u1ef1 th\u00eam, thay \u0111\u1ed5i cho th\u1ebb. Nh\u1edd c\u00f4ng c\u1ee5 n\u00e0y m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 thu th\u1eadp d\u1eef li\u1ec7u trong m\u1ed9t kho\u1ea3ng th\u1eddi gian l\u1edbn. Ng\u01b0\u1ee3c l\u1ea1i, b\u1ea1n s\u1ebd m\u1ea5t nhi\u1ec1u th\u1eddi gian n\u1ebfu kh\u00f4ng c\u00f3 c\u00f4ng c\u1ee5 n\u00e0y.<\/p>\n\n\n\nC\u00f3 l\u1ee3i cho m\u1ecdi doanh nghi\u1ec7p s\u1eed d\u1ee5ng n\u00f3<\/li><\/ul>\n\n\n\nH\u1ea7u h\u1ebft c\u00e1c doanh nghi\u1ec7p \u0111\u1ee7 m\u1ecdi quy m\u00f4 l\u1edbn nh\u1ecf kh\u00e1c nhau \u0111\u1ec1u c\u00f3 l\u1ee3i khi s\u1eed d\u1ee5ng c\u00f4ng c\u1ee5 n\u00e0y. Tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb Google tag manager<\/strong> gi\u00fap b\u1ea1n d\u1ec5 d\u00e0ng th\u00eam, ch\u1ec9nh s\u1eeda th\u1ebb, kh\u00f4ng c\u1ea7n \u0111\u1ebfn nh\u00e0 ph\u00e1t tri\u1ec3n web. \u0110\u1ec3 qu\u1ea3n l\u00fd m\u1ed9t trang web, doanh nghi\u1ec7p c\u00f3 th\u1ec3 c\u1ea7n \u0111\u1ebfn nhi\u1ec1u lo\u1ea1i th\u1ebb. V\u00e0 ch\u00ednh Google tag manager<\/strong> s\u1ebd gi\u00fap b\u1ea1n qu\u1ea3n l\u00fd t\u1ea5t c\u1ea3 ch\u00fang d\u1ec5 d\u00e0ng h\u01a1n, hi\u1ec7u qu\u1ea3 h\u01a1n.<\/p>\n\n\n\nNgo\u00e0i ra, tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb n\u00e0y s\u1edf h\u1eefu \u0111\u1ea7y \u0111\u1ee7 t\u00ednh n\u0103ng b\u1ea3o m\u1eadt c\u1ea7n thi\u1ebft cho doanh nghi\u1ec7p. C\u1ee5 th\u1ebb l\u00e0 t\u00ednh n\u0103ng x\u00e1c th\u1ef1c b\u1ea3o m\u1eadt hai l\u1edbp: m\u1eadt kh\u1ea9u th\u00f4ng th\u01b0\u1eddng v\u00e0 m\u00e3 s\u1ed1 qua tin nh\u1eafn v\u0103n b\u1ea3n, cu\u1ed9c g\u1ecdi tho\u1ea1i hay thi\u1ebft b\u1ecb di d\u1ed9ng. Th\u00eam n\u1eefa, t\u00ednh n\u0103ng c\u1ea5p quy\u1ec1n kh\u00e1c nhau c\u0169ng gi\u00fap b\u1ea1n ho\u00e0n to\u00e0n ki\u1ec3m so\u00e1t quy\u1ec1n truy c\u1eadp.<\/p>\n\n\n\nKh\u00f4ng m\u1ea5t ph\u00ed v\u00e0 kh\u00f4ng gi\u1edbi h\u1ea1n<\/li><\/ul>\n\n\n\nKh\u00f4ng gi\u1edbi h\u1ea1n khi s\u1eed d\u1ee5ng Google tag manager<\/strong>. Kh\u00f4ng gi\u1edbi h\u1ea1n t\u00e0i kho\u1ea3n, vai tr\u00f2 ng\u01b0\u1eddi d\u00f9ng. N\u00f3 ho\u00e0n to\u00e0n mi\u1ec5n ph\u00ed cho ng\u01b0\u1eddi d\u00f9ng l\u00e0 m\u1ed9t \u01b0u \u0111i\u1ec3m v\u01b0\u1ee3t tr\u1ed9i.<\/p>\n\n\n\n\u0110\u1eb7c bi\u1ec7t b\u1ea1n c\u00f2n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m kh\u00f4ng ch\u1ec9 c\u1ee7a Google m\u00e0 c\u00f2n s\u1eed d\u1ee5ng c\u00e1c th\u1ebb kh\u00e1c nh\u01b0 Marin, comScore, AdRoll. Kh\u00f4ng ch\u1ec9 \u00e1p d\u1ee5ng cho trang web c\u1ee7a b\u1ea1n m\u00e0 c\u00f2n cho c\u00e1c \u1ee9ng d\u1ee5ng iOS v\u00e0 Android c\u1ee7a doanh nghi\u1ec7p.<\/p>\n\n\n\n3.2. Nh\u01b0\u1ee3c \u0111i\u1ec3m c\u1ee7a Google Tag Manager<\/span><\/h3>\n\n\n\nV\u1eabn c\u1ea7n k\u1ef9 thu\u1eadt t\u1eeb nh\u00e0 ph\u00e1t tri\u1ec3n web<\/li><\/ul>\n\n\n\nS\u1eed d\u1ee5ng Google tag manager<\/strong> ch\u1ec9 l\u00e0m gi\u1ea3m s\u1ef1 ph\u1ee5 thu\u1ed9c v\u00e0o nh\u00e0 ph\u00e1t tri\u1ec3n web. \u0110i\u1ec1u \u0111\u00f3 \u0111\u1ed3ng ngh\u0129a v\u1edbi vi\u1ec7c v\u1eabn c\u00f3 m\u1ed9t s\u1ed1 y\u00eau c\u1ea7u k\u1ef9 thu\u1eadt, nh\u00e0 ti\u1ebfp th\u1ecb v\u1eabn c\u1ea7n s\u1ef1 h\u1ed7 tr\u1ee3 c\u1ee7a nh\u00e0 ph\u00e1t tri\u1ec3n web. M\u1eb7c d\u00f9 tr\u00ecnh qu\u1ea3n l\u00fd c\u1ee7a Google c\u00f3 nhi\u1ec1u m\u1eabu, d\u1ec5 th\u1ef1c hi\u1ec7n, nh\u01b0ng m\u1ed9t s\u1ed1 th\u1ebb ph\u1ee9c t\u1ea1p h\u01a1n v\u1eabn c\u1ea7n t\u1edbi s\u1ef1 tr\u1ee3 gi\u00fap c\u1ee7a chuy\u00ean gia hi\u1ec3u v\u1ec1 m\u00e3 h\u00f3a.<\/p>\n\n\n\nL\u00e0m ch\u1eadm t\u1ed1c \u0111\u1ed9 trang web<\/li><\/ul>\n\n\n\nN\u1ebfu k\u00edch ho\u1ea1t \u0111\u1ed3ng b\u1ed9 c\u00e1c th\u1ebb c\u00f3 th\u1ec3 khi\u1ebfn cho trang web b\u1ecb ch\u1eadm t\u1ed1c \u0111\u1ed9. Ch\u1ec9 c\u1ea7n m\u1ed9t th\u1ebb load ch\u1eadm s\u1ebd khi\u1ebfn cho c\u00e1c th\u1ebb kh\u00e1c ch\u1eadm theo. \u0110i\u1ec1u n\u00e0y s\u1ebd khi\u1ebfn vi\u1ec7c t\u1ea3i trang l\u00e2u h\u01a1n v\u00e0 ng\u01b0\u1eddi truy c\u1eadp s\u1ebd kh\u00f4ng ki\u00ean nh\u1eabn \u0111\u1ec3 ch\u1edd. V\u00e0 t\u1ea5t nhi\u00ean l\u00e0 doanh nghi\u1ec7p s\u1ebd kh\u00f4ng thu v\u1ec1 l\u01b0\u1ee3ng chuy\u1ec3n \u0111\u1ed5i n\u00e0o c\u1ea3.<\/p>\n\n\n\n4. C\u00e1ch c\u00e0i \u0111\u1eb7t Google Tag Manager<\/span><\/h2>\n\n\n\nC\u00f3 2 lo\u1ea1i Google tag manager<\/strong>: d\u00e0nh cho website v\u00e0 d\u00e0nh cho \u1ee9ng d\u1ee5ng. Ph\u1ea7n n\u00e0y s\u1ebd chia s\u1ebb c\u00e1ch c\u00e0i \u0111\u1eb7t GTM cho website.<\/p>\n\n\n\nB\u01b0\u1edbc 1:<\/strong> Truy c\u1eadp https:\/\/tagmanager.google.com<\/a>, \u0111\u0103ng k\u00fd t\u00e0i kho\u1ea3n Google tag manager. Tr\u01b0\u1eddng h\u1ee3p \u0111\u00e3 c\u00f3 t\u00e0i kho\u1ea3n Google th\u00ec c\u00f3 th\u1ec3 \u0111\u0103ng nh\u1eadp ngay.<\/p>\n\n\n\nB\u01b0\u1edbc 2: T\u1ea1o t\u00e0i kho\u1ea3n GTM<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\nB\u01b0\u1edbc 3<\/strong>: Thi\u1ebft l\u1eadp t\u00e0i kho\u1ea3n: \u0111i\u1ec1n t\u00ean t\u00e0i kho\u1ea3n, ch\u1ecdn qu\u1ed1c gia Vi\u1ec7t Nam.<\/p>\n\n\n\n<\/figure>\n\n\n\n<\/figure>\n\n\n\nPh\u1ea7n Thi\u1ebft l\u1eadp v\u00f9ng ch\u1ee9a: \u0111i\u1ec1n t\u00ean website v\u00e0o v\u00e0 kh\u00f4ng \u0111i\u1ec1n ph\u1ea7n http:\/\/ hay https:\/\/. N\u01a1i s\u1eed d\u1ee5ng v\u00f9ng ch\u1ee9a: ch\u1ecdn \u201cWeb\u201d. Ch\u1ecdn \u201cT\u1ea1o\u201d.<\/p>\n\n\n\nB\u01b0\u1edbc 4<\/strong>: Google tag manager s\u1ebd g\u1eedi l\u1ea1i 2 \u0111o\u1ea1n m\u00e3<\/p>\n\n\n\n<\/figure>\n\n\n\n\u0110o\u1ea1n m\u00e3 \u0111\u1ea7u ti\u00ean, b\u1ea1n copy v\u00e0 d\u00e1n trong ph\u1ea7n <head>.<\/p>\n\n\n\n\u0110o\u1ea1n m\u00e3 th\u1ee9 hai, b\u1ea1n copy v\u00e0 d\u00e1n v\u00e0o tr\u01b0\u1edbc th\u1ebb <\/body>.<\/p>\n\n\n\nB\u01b0\u1edbc 5<\/strong>: Sau khi g\u1eafn m\u00e3 xong, v\u00e0o tr\u00ecnh qu\u1ea3n l\u00fd GTM b\u1ea5m g\u1eedi. Sau \u0111\u00f3 GTM s\u1ebd c\u1eadp nh\u1eadt m\u00e3 tr\u00ean website cho b\u1ea1n.<\/p>\n\n\n\n<\/figure>\n\n\n\nL\u01b0u \u00fd: \u0110\u1ec3 ki\u1ec3m tra website c\u1ee7a b\u1ea1n \u0111\u00e3 nh\u1eadn m\u00e3 GTM ch\u01b0a, c\u00e0i \u0111\u1eb7t add on Google Tag Assistant tr\u00ean tr\u00ecnh duy\u1ec7t Crome \u0111\u1ec3 ki\u1ec3m tra.<\/p>\n\n\n\nKhi ki\u1ec3m tra, n\u1ebfu Google tag assistant b\u00e1o t\u00edch xanh l\u00e0 vi\u1ec7c c\u00e0i \u0111\u1eb7t \u0111\u00e3 th\u00e0nh c\u00f4ng.<\/p>\n\n\n\n<\/figure>\n\n\n\nGoogle tag manager<\/strong> mang l\u1ea1i nhi\u1ec1u l\u1ee3i \u00edch cho vi\u1ec7c qu\u1ea3n l\u00fd c\u00e1c th\u1ebb, doanh nghi\u1ec7p c\u1ea7n t\u00ecm hi\u1ec3u k\u1ef9 v\u00e0 t\u1eadn d\u1ee5ng t\u1ed1i \u0111a tr\u00ecnh qu\u1ea3n l\u00fd mi\u1ec5n ph\u00ed n\u00e0y.<\/p>\n","protected":false},"excerpt":{"rendered":"Hi\u1ec7n nay, Google tag manager \u0111\u01b0\u1ee3c xem nh\u01b0 m\u1ed9t trong nh\u1eefng tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb mi\u1ec5n ph\u00ed, hi\u1ec7u qu\u1ea3. Tr\u00ecnh qu\u1ea3n l\u00fd n\u00e0y cung c\u1ea5p chi ti\u1ebft c\u00e1c con s\u1ed1 th\u1ed1ng k\u00ea gi\u00fap nh\u00e0 qu\u1ea3n l\u00fd n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c t\u00ecnh h\u00ecnh ti\u1ebfp th\u1ecb. C\u00f9ng Thudaumot t\u00ecm hi\u1ec3u v\u1ec1 tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb GTM, \u01b0u \u2013 […]<\/p>\n","protected":false},"author":1,"featured_media":347,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"_links":{"self":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346"}],"collection":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/comments?post=346"}],"version-history":[{"count":5,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346\/revisions"}],"predecessor-version":[{"id":1607,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346\/revisions\/1607"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media\/347"}],"wp:attachment":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media?parent=346"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/categories?post=346"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/tags?post=346"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\u01afu \u0111i\u1ec3m l\u1edbn nh\u1ea5t c\u1ee7a Google tag manager<\/strong> l\u00e0 gi\u00fap c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb kh\u00f4ng c\u1ea7n d\u1ef1a v\u00e0o c\u00e1c nh\u00e0 ph\u00e1t tri\u1ec3n web m\u00e0 v\u1eabn qu\u1ea3n l\u00fd th\u1ebb d\u1ec5 d\u00e0ng. Khi c\u00f4ng c\u1ee5 n\u00e0y s\u1ebd gi\u00fap b\u1ea1n kh\u00f4ng ti\u1ebfp x\u00fac v\u1edbi m\u00e3 ngu\u1ed3n v\u00e0 c\u00f3 th\u1ec3 t\u1ef1 th\u00eam, thay \u0111\u1ed5i cho th\u1ebb. Nh\u1edd c\u00f4ng c\u1ee5 n\u00e0y m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 thu th\u1eadp d\u1eef li\u1ec7u trong m\u1ed9t kho\u1ea3ng th\u1eddi gian l\u1edbn. Ng\u01b0\u1ee3c l\u1ea1i, b\u1ea1n s\u1ebd m\u1ea5t nhi\u1ec1u th\u1eddi gian n\u1ebfu kh\u00f4ng c\u00f3 c\u00f4ng c\u1ee5 n\u00e0y.<\/p>\n\n\n\nC\u00f3 l\u1ee3i cho m\u1ecdi doanh nghi\u1ec7p s\u1eed d\u1ee5ng n\u00f3<\/li><\/ul>\n\n\n\nH\u1ea7u h\u1ebft c\u00e1c doanh nghi\u1ec7p \u0111\u1ee7 m\u1ecdi quy m\u00f4 l\u1edbn nh\u1ecf kh\u00e1c nhau \u0111\u1ec1u c\u00f3 l\u1ee3i khi s\u1eed d\u1ee5ng c\u00f4ng c\u1ee5 n\u00e0y. Tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb Google tag manager<\/strong> gi\u00fap b\u1ea1n d\u1ec5 d\u00e0ng th\u00eam, ch\u1ec9nh s\u1eeda th\u1ebb, kh\u00f4ng c\u1ea7n \u0111\u1ebfn nh\u00e0 ph\u00e1t tri\u1ec3n web. \u0110\u1ec3 qu\u1ea3n l\u00fd m\u1ed9t trang web, doanh nghi\u1ec7p c\u00f3 th\u1ec3 c\u1ea7n \u0111\u1ebfn nhi\u1ec1u lo\u1ea1i th\u1ebb. V\u00e0 ch\u00ednh Google tag manager<\/strong> s\u1ebd gi\u00fap b\u1ea1n qu\u1ea3n l\u00fd t\u1ea5t c\u1ea3 ch\u00fang d\u1ec5 d\u00e0ng h\u01a1n, hi\u1ec7u qu\u1ea3 h\u01a1n.<\/p>\n\n\n\nNgo\u00e0i ra, tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb n\u00e0y s\u1edf h\u1eefu \u0111\u1ea7y \u0111\u1ee7 t\u00ednh n\u0103ng b\u1ea3o m\u1eadt c\u1ea7n thi\u1ebft cho doanh nghi\u1ec7p. C\u1ee5 th\u1ebb l\u00e0 t\u00ednh n\u0103ng x\u00e1c th\u1ef1c b\u1ea3o m\u1eadt hai l\u1edbp: m\u1eadt kh\u1ea9u th\u00f4ng th\u01b0\u1eddng v\u00e0 m\u00e3 s\u1ed1 qua tin nh\u1eafn v\u0103n b\u1ea3n, cu\u1ed9c g\u1ecdi tho\u1ea1i hay thi\u1ebft b\u1ecb di d\u1ed9ng. Th\u00eam n\u1eefa, t\u00ednh n\u0103ng c\u1ea5p quy\u1ec1n kh\u00e1c nhau c\u0169ng gi\u00fap b\u1ea1n ho\u00e0n to\u00e0n ki\u1ec3m so\u00e1t quy\u1ec1n truy c\u1eadp.<\/p>\n\n\n\nKh\u00f4ng m\u1ea5t ph\u00ed v\u00e0 kh\u00f4ng gi\u1edbi h\u1ea1n<\/li><\/ul>\n\n\n\nKh\u00f4ng gi\u1edbi h\u1ea1n khi s\u1eed d\u1ee5ng Google tag manager<\/strong>. Kh\u00f4ng gi\u1edbi h\u1ea1n t\u00e0i kho\u1ea3n, vai tr\u00f2 ng\u01b0\u1eddi d\u00f9ng. N\u00f3 ho\u00e0n to\u00e0n mi\u1ec5n ph\u00ed cho ng\u01b0\u1eddi d\u00f9ng l\u00e0 m\u1ed9t \u01b0u \u0111i\u1ec3m v\u01b0\u1ee3t tr\u1ed9i.<\/p>\n\n\n\n\u0110\u1eb7c bi\u1ec7t b\u1ea1n c\u00f2n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m kh\u00f4ng ch\u1ec9 c\u1ee7a Google m\u00e0 c\u00f2n s\u1eed d\u1ee5ng c\u00e1c th\u1ebb kh\u00e1c nh\u01b0 Marin, comScore, AdRoll. Kh\u00f4ng ch\u1ec9 \u00e1p d\u1ee5ng cho trang web c\u1ee7a b\u1ea1n m\u00e0 c\u00f2n cho c\u00e1c \u1ee9ng d\u1ee5ng iOS v\u00e0 Android c\u1ee7a doanh nghi\u1ec7p.<\/p>\n\n\n\n3.2. Nh\u01b0\u1ee3c \u0111i\u1ec3m c\u1ee7a Google Tag Manager<\/span><\/h3>\n\n\n\nV\u1eabn c\u1ea7n k\u1ef9 thu\u1eadt t\u1eeb nh\u00e0 ph\u00e1t tri\u1ec3n web<\/li><\/ul>\n\n\n\nS\u1eed d\u1ee5ng Google tag manager<\/strong> ch\u1ec9 l\u00e0m gi\u1ea3m s\u1ef1 ph\u1ee5 thu\u1ed9c v\u00e0o nh\u00e0 ph\u00e1t tri\u1ec3n web. \u0110i\u1ec1u \u0111\u00f3 \u0111\u1ed3ng ngh\u0129a v\u1edbi vi\u1ec7c v\u1eabn c\u00f3 m\u1ed9t s\u1ed1 y\u00eau c\u1ea7u k\u1ef9 thu\u1eadt, nh\u00e0 ti\u1ebfp th\u1ecb v\u1eabn c\u1ea7n s\u1ef1 h\u1ed7 tr\u1ee3 c\u1ee7a nh\u00e0 ph\u00e1t tri\u1ec3n web. M\u1eb7c d\u00f9 tr\u00ecnh qu\u1ea3n l\u00fd c\u1ee7a Google c\u00f3 nhi\u1ec1u m\u1eabu, d\u1ec5 th\u1ef1c hi\u1ec7n, nh\u01b0ng m\u1ed9t s\u1ed1 th\u1ebb ph\u1ee9c t\u1ea1p h\u01a1n v\u1eabn c\u1ea7n t\u1edbi s\u1ef1 tr\u1ee3 gi\u00fap c\u1ee7a chuy\u00ean gia hi\u1ec3u v\u1ec1 m\u00e3 h\u00f3a.<\/p>\n\n\n\nL\u00e0m ch\u1eadm t\u1ed1c \u0111\u1ed9 trang web<\/li><\/ul>\n\n\n\nN\u1ebfu k\u00edch ho\u1ea1t \u0111\u1ed3ng b\u1ed9 c\u00e1c th\u1ebb c\u00f3 th\u1ec3 khi\u1ebfn cho trang web b\u1ecb ch\u1eadm t\u1ed1c \u0111\u1ed9. Ch\u1ec9 c\u1ea7n m\u1ed9t th\u1ebb load ch\u1eadm s\u1ebd khi\u1ebfn cho c\u00e1c th\u1ebb kh\u00e1c ch\u1eadm theo. \u0110i\u1ec1u n\u00e0y s\u1ebd khi\u1ebfn vi\u1ec7c t\u1ea3i trang l\u00e2u h\u01a1n v\u00e0 ng\u01b0\u1eddi truy c\u1eadp s\u1ebd kh\u00f4ng ki\u00ean nh\u1eabn \u0111\u1ec3 ch\u1edd. V\u00e0 t\u1ea5t nhi\u00ean l\u00e0 doanh nghi\u1ec7p s\u1ebd kh\u00f4ng thu v\u1ec1 l\u01b0\u1ee3ng chuy\u1ec3n \u0111\u1ed5i n\u00e0o c\u1ea3.<\/p>\n\n\n\n4. C\u00e1ch c\u00e0i \u0111\u1eb7t Google Tag Manager<\/span><\/h2>\n\n\n\nC\u00f3 2 lo\u1ea1i Google tag manager<\/strong>: d\u00e0nh cho website v\u00e0 d\u00e0nh cho \u1ee9ng d\u1ee5ng. Ph\u1ea7n n\u00e0y s\u1ebd chia s\u1ebb c\u00e1ch c\u00e0i \u0111\u1eb7t GTM cho website.<\/p>\n\n\n\nB\u01b0\u1edbc 1:<\/strong> Truy c\u1eadp https:\/\/tagmanager.google.com<\/a>, \u0111\u0103ng k\u00fd t\u00e0i kho\u1ea3n Google tag manager. Tr\u01b0\u1eddng h\u1ee3p \u0111\u00e3 c\u00f3 t\u00e0i kho\u1ea3n Google th\u00ec c\u00f3 th\u1ec3 \u0111\u0103ng nh\u1eadp ngay.<\/p>\n\n\n\nB\u01b0\u1edbc 2: T\u1ea1o t\u00e0i kho\u1ea3n GTM<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\nB\u01b0\u1edbc 3<\/strong>: Thi\u1ebft l\u1eadp t\u00e0i kho\u1ea3n: \u0111i\u1ec1n t\u00ean t\u00e0i kho\u1ea3n, ch\u1ecdn qu\u1ed1c gia Vi\u1ec7t Nam.<\/p>\n\n\n\n<\/figure>\n\n\n\n<\/figure>\n\n\n\nPh\u1ea7n Thi\u1ebft l\u1eadp v\u00f9ng ch\u1ee9a: \u0111i\u1ec1n t\u00ean website v\u00e0o v\u00e0 kh\u00f4ng \u0111i\u1ec1n ph\u1ea7n http:\/\/ hay https:\/\/. N\u01a1i s\u1eed d\u1ee5ng v\u00f9ng ch\u1ee9a: ch\u1ecdn \u201cWeb\u201d. Ch\u1ecdn \u201cT\u1ea1o\u201d.<\/p>\n\n\n\nB\u01b0\u1edbc 4<\/strong>: Google tag manager s\u1ebd g\u1eedi l\u1ea1i 2 \u0111o\u1ea1n m\u00e3<\/p>\n\n\n\n<\/figure>\n\n\n\n\u0110o\u1ea1n m\u00e3 \u0111\u1ea7u ti\u00ean, b\u1ea1n copy v\u00e0 d\u00e1n trong ph\u1ea7n <head>.<\/p>\n\n\n\n\u0110o\u1ea1n m\u00e3 th\u1ee9 hai, b\u1ea1n copy v\u00e0 d\u00e1n v\u00e0o tr\u01b0\u1edbc th\u1ebb <\/body>.<\/p>\n\n\n\nB\u01b0\u1edbc 5<\/strong>: Sau khi g\u1eafn m\u00e3 xong, v\u00e0o tr\u00ecnh qu\u1ea3n l\u00fd GTM b\u1ea5m g\u1eedi. Sau \u0111\u00f3 GTM s\u1ebd c\u1eadp nh\u1eadt m\u00e3 tr\u00ean website cho b\u1ea1n.<\/p>\n\n\n\n<\/figure>\n\n\n\nL\u01b0u \u00fd: \u0110\u1ec3 ki\u1ec3m tra website c\u1ee7a b\u1ea1n \u0111\u00e3 nh\u1eadn m\u00e3 GTM ch\u01b0a, c\u00e0i \u0111\u1eb7t add on Google Tag Assistant tr\u00ean tr\u00ecnh duy\u1ec7t Crome \u0111\u1ec3 ki\u1ec3m tra.<\/p>\n\n\n\nKhi ki\u1ec3m tra, n\u1ebfu Google tag assistant b\u00e1o t\u00edch xanh l\u00e0 vi\u1ec7c c\u00e0i \u0111\u1eb7t \u0111\u00e3 th\u00e0nh c\u00f4ng.<\/p>\n\n\n\n<\/figure>\n\n\n\nGoogle tag manager<\/strong> mang l\u1ea1i nhi\u1ec1u l\u1ee3i \u00edch cho vi\u1ec7c qu\u1ea3n l\u00fd c\u00e1c th\u1ebb, doanh nghi\u1ec7p c\u1ea7n t\u00ecm hi\u1ec3u k\u1ef9 v\u00e0 t\u1eadn d\u1ee5ng t\u1ed1i \u0111a tr\u00ecnh qu\u1ea3n l\u00fd mi\u1ec5n ph\u00ed n\u00e0y.<\/p>\n","protected":false},"excerpt":{"rendered":"Hi\u1ec7n nay, Google tag manager \u0111\u01b0\u1ee3c xem nh\u01b0 m\u1ed9t trong nh\u1eefng tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb mi\u1ec5n ph\u00ed, hi\u1ec7u qu\u1ea3. Tr\u00ecnh qu\u1ea3n l\u00fd n\u00e0y cung c\u1ea5p chi ti\u1ebft c\u00e1c con s\u1ed1 th\u1ed1ng k\u00ea gi\u00fap nh\u00e0 qu\u1ea3n l\u00fd n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c t\u00ecnh h\u00ecnh ti\u1ebfp th\u1ecb. C\u00f9ng Thudaumot t\u00ecm hi\u1ec3u v\u1ec1 tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb GTM, \u01b0u \u2013 […]<\/p>\n","protected":false},"author":1,"featured_media":347,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"_links":{"self":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346"}],"collection":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/comments?post=346"}],"version-history":[{"count":5,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346\/revisions"}],"predecessor-version":[{"id":1607,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346\/revisions\/1607"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media\/347"}],"wp:attachment":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media?parent=346"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/categories?post=346"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/tags?post=346"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
H\u1ea7u h\u1ebft c\u00e1c doanh nghi\u1ec7p \u0111\u1ee7 m\u1ecdi quy m\u00f4 l\u1edbn nh\u1ecf kh\u00e1c nhau \u0111\u1ec1u c\u00f3 l\u1ee3i khi s\u1eed d\u1ee5ng c\u00f4ng c\u1ee5 n\u00e0y. Tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb Google tag manager<\/strong> gi\u00fap b\u1ea1n d\u1ec5 d\u00e0ng th\u00eam, ch\u1ec9nh s\u1eeda th\u1ebb, kh\u00f4ng c\u1ea7n \u0111\u1ebfn nh\u00e0 ph\u00e1t tri\u1ec3n web. \u0110\u1ec3 qu\u1ea3n l\u00fd m\u1ed9t trang web, doanh nghi\u1ec7p c\u00f3 th\u1ec3 c\u1ea7n \u0111\u1ebfn nhi\u1ec1u lo\u1ea1i th\u1ebb. V\u00e0 ch\u00ednh Google tag manager<\/strong> s\u1ebd gi\u00fap b\u1ea1n qu\u1ea3n l\u00fd t\u1ea5t c\u1ea3 ch\u00fang d\u1ec5 d\u00e0ng h\u01a1n, hi\u1ec7u qu\u1ea3 h\u01a1n.<\/p>\n\n\n\nNgo\u00e0i ra, tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb n\u00e0y s\u1edf h\u1eefu \u0111\u1ea7y \u0111\u1ee7 t\u00ednh n\u0103ng b\u1ea3o m\u1eadt c\u1ea7n thi\u1ebft cho doanh nghi\u1ec7p. C\u1ee5 th\u1ebb l\u00e0 t\u00ednh n\u0103ng x\u00e1c th\u1ef1c b\u1ea3o m\u1eadt hai l\u1edbp: m\u1eadt kh\u1ea9u th\u00f4ng th\u01b0\u1eddng v\u00e0 m\u00e3 s\u1ed1 qua tin nh\u1eafn v\u0103n b\u1ea3n, cu\u1ed9c g\u1ecdi tho\u1ea1i hay thi\u1ebft b\u1ecb di d\u1ed9ng. Th\u00eam n\u1eefa, t\u00ednh n\u0103ng c\u1ea5p quy\u1ec1n kh\u00e1c nhau c\u0169ng gi\u00fap b\u1ea1n ho\u00e0n to\u00e0n ki\u1ec3m so\u00e1t quy\u1ec1n truy c\u1eadp.<\/p>\n\n\n\nKh\u00f4ng m\u1ea5t ph\u00ed v\u00e0 kh\u00f4ng gi\u1edbi h\u1ea1n<\/li><\/ul>\n\n\n\nKh\u00f4ng gi\u1edbi h\u1ea1n khi s\u1eed d\u1ee5ng Google tag manager<\/strong>. Kh\u00f4ng gi\u1edbi h\u1ea1n t\u00e0i kho\u1ea3n, vai tr\u00f2 ng\u01b0\u1eddi d\u00f9ng. N\u00f3 ho\u00e0n to\u00e0n mi\u1ec5n ph\u00ed cho ng\u01b0\u1eddi d\u00f9ng l\u00e0 m\u1ed9t \u01b0u \u0111i\u1ec3m v\u01b0\u1ee3t tr\u1ed9i.<\/p>\n\n\n\n\u0110\u1eb7c bi\u1ec7t b\u1ea1n c\u00f2n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m kh\u00f4ng ch\u1ec9 c\u1ee7a Google m\u00e0 c\u00f2n s\u1eed d\u1ee5ng c\u00e1c th\u1ebb kh\u00e1c nh\u01b0 Marin, comScore, AdRoll. Kh\u00f4ng ch\u1ec9 \u00e1p d\u1ee5ng cho trang web c\u1ee7a b\u1ea1n m\u00e0 c\u00f2n cho c\u00e1c \u1ee9ng d\u1ee5ng iOS v\u00e0 Android c\u1ee7a doanh nghi\u1ec7p.<\/p>\n\n\n\n3.2. Nh\u01b0\u1ee3c \u0111i\u1ec3m c\u1ee7a Google Tag Manager<\/span><\/h3>\n\n\n\nV\u1eabn c\u1ea7n k\u1ef9 thu\u1eadt t\u1eeb nh\u00e0 ph\u00e1t tri\u1ec3n web<\/li><\/ul>\n\n\n\nS\u1eed d\u1ee5ng Google tag manager<\/strong> ch\u1ec9 l\u00e0m gi\u1ea3m s\u1ef1 ph\u1ee5 thu\u1ed9c v\u00e0o nh\u00e0 ph\u00e1t tri\u1ec3n web. \u0110i\u1ec1u \u0111\u00f3 \u0111\u1ed3ng ngh\u0129a v\u1edbi vi\u1ec7c v\u1eabn c\u00f3 m\u1ed9t s\u1ed1 y\u00eau c\u1ea7u k\u1ef9 thu\u1eadt, nh\u00e0 ti\u1ebfp th\u1ecb v\u1eabn c\u1ea7n s\u1ef1 h\u1ed7 tr\u1ee3 c\u1ee7a nh\u00e0 ph\u00e1t tri\u1ec3n web. M\u1eb7c d\u00f9 tr\u00ecnh qu\u1ea3n l\u00fd c\u1ee7a Google c\u00f3 nhi\u1ec1u m\u1eabu, d\u1ec5 th\u1ef1c hi\u1ec7n, nh\u01b0ng m\u1ed9t s\u1ed1 th\u1ebb ph\u1ee9c t\u1ea1p h\u01a1n v\u1eabn c\u1ea7n t\u1edbi s\u1ef1 tr\u1ee3 gi\u00fap c\u1ee7a chuy\u00ean gia hi\u1ec3u v\u1ec1 m\u00e3 h\u00f3a.<\/p>\n\n\n\nL\u00e0m ch\u1eadm t\u1ed1c \u0111\u1ed9 trang web<\/li><\/ul>\n\n\n\nN\u1ebfu k\u00edch ho\u1ea1t \u0111\u1ed3ng b\u1ed9 c\u00e1c th\u1ebb c\u00f3 th\u1ec3 khi\u1ebfn cho trang web b\u1ecb ch\u1eadm t\u1ed1c \u0111\u1ed9. Ch\u1ec9 c\u1ea7n m\u1ed9t th\u1ebb load ch\u1eadm s\u1ebd khi\u1ebfn cho c\u00e1c th\u1ebb kh\u00e1c ch\u1eadm theo. \u0110i\u1ec1u n\u00e0y s\u1ebd khi\u1ebfn vi\u1ec7c t\u1ea3i trang l\u00e2u h\u01a1n v\u00e0 ng\u01b0\u1eddi truy c\u1eadp s\u1ebd kh\u00f4ng ki\u00ean nh\u1eabn \u0111\u1ec3 ch\u1edd. V\u00e0 t\u1ea5t nhi\u00ean l\u00e0 doanh nghi\u1ec7p s\u1ebd kh\u00f4ng thu v\u1ec1 l\u01b0\u1ee3ng chuy\u1ec3n \u0111\u1ed5i n\u00e0o c\u1ea3.<\/p>\n\n\n\n4. C\u00e1ch c\u00e0i \u0111\u1eb7t Google Tag Manager<\/span><\/h2>\n\n\n\nC\u00f3 2 lo\u1ea1i Google tag manager<\/strong>: d\u00e0nh cho website v\u00e0 d\u00e0nh cho \u1ee9ng d\u1ee5ng. Ph\u1ea7n n\u00e0y s\u1ebd chia s\u1ebb c\u00e1ch c\u00e0i \u0111\u1eb7t GTM cho website.<\/p>\n\n\n\nB\u01b0\u1edbc 1:<\/strong> Truy c\u1eadp https:\/\/tagmanager.google.com<\/a>, \u0111\u0103ng k\u00fd t\u00e0i kho\u1ea3n Google tag manager. Tr\u01b0\u1eddng h\u1ee3p \u0111\u00e3 c\u00f3 t\u00e0i kho\u1ea3n Google th\u00ec c\u00f3 th\u1ec3 \u0111\u0103ng nh\u1eadp ngay.<\/p>\n\n\n\nB\u01b0\u1edbc 2: T\u1ea1o t\u00e0i kho\u1ea3n GTM<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\nB\u01b0\u1edbc 3<\/strong>: Thi\u1ebft l\u1eadp t\u00e0i kho\u1ea3n: \u0111i\u1ec1n t\u00ean t\u00e0i kho\u1ea3n, ch\u1ecdn qu\u1ed1c gia Vi\u1ec7t Nam.<\/p>\n\n\n\n<\/figure>\n\n\n\n<\/figure>\n\n\n\nPh\u1ea7n Thi\u1ebft l\u1eadp v\u00f9ng ch\u1ee9a: \u0111i\u1ec1n t\u00ean website v\u00e0o v\u00e0 kh\u00f4ng \u0111i\u1ec1n ph\u1ea7n http:\/\/ hay https:\/\/. N\u01a1i s\u1eed d\u1ee5ng v\u00f9ng ch\u1ee9a: ch\u1ecdn \u201cWeb\u201d. Ch\u1ecdn \u201cT\u1ea1o\u201d.<\/p>\n\n\n\nB\u01b0\u1edbc 4<\/strong>: Google tag manager s\u1ebd g\u1eedi l\u1ea1i 2 \u0111o\u1ea1n m\u00e3<\/p>\n\n\n\n<\/figure>\n\n\n\n\u0110o\u1ea1n m\u00e3 \u0111\u1ea7u ti\u00ean, b\u1ea1n copy v\u00e0 d\u00e1n trong ph\u1ea7n <head>.<\/p>\n\n\n\n\u0110o\u1ea1n m\u00e3 th\u1ee9 hai, b\u1ea1n copy v\u00e0 d\u00e1n v\u00e0o tr\u01b0\u1edbc th\u1ebb <\/body>.<\/p>\n\n\n\nB\u01b0\u1edbc 5<\/strong>: Sau khi g\u1eafn m\u00e3 xong, v\u00e0o tr\u00ecnh qu\u1ea3n l\u00fd GTM b\u1ea5m g\u1eedi. Sau \u0111\u00f3 GTM s\u1ebd c\u1eadp nh\u1eadt m\u00e3 tr\u00ean website cho b\u1ea1n.<\/p>\n\n\n\n<\/figure>\n\n\n\nL\u01b0u \u00fd: \u0110\u1ec3 ki\u1ec3m tra website c\u1ee7a b\u1ea1n \u0111\u00e3 nh\u1eadn m\u00e3 GTM ch\u01b0a, c\u00e0i \u0111\u1eb7t add on Google Tag Assistant tr\u00ean tr\u00ecnh duy\u1ec7t Crome \u0111\u1ec3 ki\u1ec3m tra.<\/p>\n\n\n\nKhi ki\u1ec3m tra, n\u1ebfu Google tag assistant b\u00e1o t\u00edch xanh l\u00e0 vi\u1ec7c c\u00e0i \u0111\u1eb7t \u0111\u00e3 th\u00e0nh c\u00f4ng.<\/p>\n\n\n\n<\/figure>\n\n\n\nGoogle tag manager<\/strong> mang l\u1ea1i nhi\u1ec1u l\u1ee3i \u00edch cho vi\u1ec7c qu\u1ea3n l\u00fd c\u00e1c th\u1ebb, doanh nghi\u1ec7p c\u1ea7n t\u00ecm hi\u1ec3u k\u1ef9 v\u00e0 t\u1eadn d\u1ee5ng t\u1ed1i \u0111a tr\u00ecnh qu\u1ea3n l\u00fd mi\u1ec5n ph\u00ed n\u00e0y.<\/p>\n","protected":false},"excerpt":{"rendered":"Hi\u1ec7n nay, Google tag manager \u0111\u01b0\u1ee3c xem nh\u01b0 m\u1ed9t trong nh\u1eefng tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb mi\u1ec5n ph\u00ed, hi\u1ec7u qu\u1ea3. Tr\u00ecnh qu\u1ea3n l\u00fd n\u00e0y cung c\u1ea5p chi ti\u1ebft c\u00e1c con s\u1ed1 th\u1ed1ng k\u00ea gi\u00fap nh\u00e0 qu\u1ea3n l\u00fd n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c t\u00ecnh h\u00ecnh ti\u1ebfp th\u1ecb. C\u00f9ng Thudaumot t\u00ecm hi\u1ec3u v\u1ec1 tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb GTM, \u01b0u \u2013 […]<\/p>\n","protected":false},"author":1,"featured_media":347,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"_links":{"self":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346"}],"collection":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/comments?post=346"}],"version-history":[{"count":5,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346\/revisions"}],"predecessor-version":[{"id":1607,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346\/revisions\/1607"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media\/347"}],"wp:attachment":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media?parent=346"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/categories?post=346"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/tags?post=346"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
Ngo\u00e0i ra, tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb n\u00e0y s\u1edf h\u1eefu \u0111\u1ea7y \u0111\u1ee7 t\u00ednh n\u0103ng b\u1ea3o m\u1eadt c\u1ea7n thi\u1ebft cho doanh nghi\u1ec7p. C\u1ee5 th\u1ebb l\u00e0 t\u00ednh n\u0103ng x\u00e1c th\u1ef1c b\u1ea3o m\u1eadt hai l\u1edbp: m\u1eadt kh\u1ea9u th\u00f4ng th\u01b0\u1eddng v\u00e0 m\u00e3 s\u1ed1 qua tin nh\u1eafn v\u0103n b\u1ea3n, cu\u1ed9c g\u1ecdi tho\u1ea1i hay thi\u1ebft b\u1ecb di d\u1ed9ng. Th\u00eam n\u1eefa, t\u00ednh n\u0103ng c\u1ea5p quy\u1ec1n kh\u00e1c nhau c\u0169ng gi\u00fap b\u1ea1n ho\u00e0n to\u00e0n ki\u1ec3m so\u00e1t quy\u1ec1n truy c\u1eadp.<\/p>\n\n\n\n
Kh\u00f4ng gi\u1edbi h\u1ea1n khi s\u1eed d\u1ee5ng Google tag manager<\/strong>. Kh\u00f4ng gi\u1edbi h\u1ea1n t\u00e0i kho\u1ea3n, vai tr\u00f2 ng\u01b0\u1eddi d\u00f9ng. N\u00f3 ho\u00e0n to\u00e0n mi\u1ec5n ph\u00ed cho ng\u01b0\u1eddi d\u00f9ng l\u00e0 m\u1ed9t \u01b0u \u0111i\u1ec3m v\u01b0\u1ee3t tr\u1ed9i.<\/p>\n\n\n\n\u0110\u1eb7c bi\u1ec7t b\u1ea1n c\u00f2n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m kh\u00f4ng ch\u1ec9 c\u1ee7a Google m\u00e0 c\u00f2n s\u1eed d\u1ee5ng c\u00e1c th\u1ebb kh\u00e1c nh\u01b0 Marin, comScore, AdRoll. Kh\u00f4ng ch\u1ec9 \u00e1p d\u1ee5ng cho trang web c\u1ee7a b\u1ea1n m\u00e0 c\u00f2n cho c\u00e1c \u1ee9ng d\u1ee5ng iOS v\u00e0 Android c\u1ee7a doanh nghi\u1ec7p.<\/p>\n\n\n\n3.2. Nh\u01b0\u1ee3c \u0111i\u1ec3m c\u1ee7a Google Tag Manager<\/span><\/h3>\n\n\n\nV\u1eabn c\u1ea7n k\u1ef9 thu\u1eadt t\u1eeb nh\u00e0 ph\u00e1t tri\u1ec3n web<\/li><\/ul>\n\n\n\nS\u1eed d\u1ee5ng Google tag manager<\/strong> ch\u1ec9 l\u00e0m gi\u1ea3m s\u1ef1 ph\u1ee5 thu\u1ed9c v\u00e0o nh\u00e0 ph\u00e1t tri\u1ec3n web. \u0110i\u1ec1u \u0111\u00f3 \u0111\u1ed3ng ngh\u0129a v\u1edbi vi\u1ec7c v\u1eabn c\u00f3 m\u1ed9t s\u1ed1 y\u00eau c\u1ea7u k\u1ef9 thu\u1eadt, nh\u00e0 ti\u1ebfp th\u1ecb v\u1eabn c\u1ea7n s\u1ef1 h\u1ed7 tr\u1ee3 c\u1ee7a nh\u00e0 ph\u00e1t tri\u1ec3n web. M\u1eb7c d\u00f9 tr\u00ecnh qu\u1ea3n l\u00fd c\u1ee7a Google c\u00f3 nhi\u1ec1u m\u1eabu, d\u1ec5 th\u1ef1c hi\u1ec7n, nh\u01b0ng m\u1ed9t s\u1ed1 th\u1ebb ph\u1ee9c t\u1ea1p h\u01a1n v\u1eabn c\u1ea7n t\u1edbi s\u1ef1 tr\u1ee3 gi\u00fap c\u1ee7a chuy\u00ean gia hi\u1ec3u v\u1ec1 m\u00e3 h\u00f3a.<\/p>\n\n\n\nL\u00e0m ch\u1eadm t\u1ed1c \u0111\u1ed9 trang web<\/li><\/ul>\n\n\n\nN\u1ebfu k\u00edch ho\u1ea1t \u0111\u1ed3ng b\u1ed9 c\u00e1c th\u1ebb c\u00f3 th\u1ec3 khi\u1ebfn cho trang web b\u1ecb ch\u1eadm t\u1ed1c \u0111\u1ed9. Ch\u1ec9 c\u1ea7n m\u1ed9t th\u1ebb load ch\u1eadm s\u1ebd khi\u1ebfn cho c\u00e1c th\u1ebb kh\u00e1c ch\u1eadm theo. \u0110i\u1ec1u n\u00e0y s\u1ebd khi\u1ebfn vi\u1ec7c t\u1ea3i trang l\u00e2u h\u01a1n v\u00e0 ng\u01b0\u1eddi truy c\u1eadp s\u1ebd kh\u00f4ng ki\u00ean nh\u1eabn \u0111\u1ec3 ch\u1edd. V\u00e0 t\u1ea5t nhi\u00ean l\u00e0 doanh nghi\u1ec7p s\u1ebd kh\u00f4ng thu v\u1ec1 l\u01b0\u1ee3ng chuy\u1ec3n \u0111\u1ed5i n\u00e0o c\u1ea3.<\/p>\n\n\n\n4. C\u00e1ch c\u00e0i \u0111\u1eb7t Google Tag Manager<\/span><\/h2>\n\n\n\nC\u00f3 2 lo\u1ea1i Google tag manager<\/strong>: d\u00e0nh cho website v\u00e0 d\u00e0nh cho \u1ee9ng d\u1ee5ng. Ph\u1ea7n n\u00e0y s\u1ebd chia s\u1ebb c\u00e1ch c\u00e0i \u0111\u1eb7t GTM cho website.<\/p>\n\n\n\nB\u01b0\u1edbc 1:<\/strong> Truy c\u1eadp https:\/\/tagmanager.google.com<\/a>, \u0111\u0103ng k\u00fd t\u00e0i kho\u1ea3n Google tag manager. Tr\u01b0\u1eddng h\u1ee3p \u0111\u00e3 c\u00f3 t\u00e0i kho\u1ea3n Google th\u00ec c\u00f3 th\u1ec3 \u0111\u0103ng nh\u1eadp ngay.<\/p>\n\n\n\nB\u01b0\u1edbc 2: T\u1ea1o t\u00e0i kho\u1ea3n GTM<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\nB\u01b0\u1edbc 3<\/strong>: Thi\u1ebft l\u1eadp t\u00e0i kho\u1ea3n: \u0111i\u1ec1n t\u00ean t\u00e0i kho\u1ea3n, ch\u1ecdn qu\u1ed1c gia Vi\u1ec7t Nam.<\/p>\n\n\n\n<\/figure>\n\n\n\n<\/figure>\n\n\n\nPh\u1ea7n Thi\u1ebft l\u1eadp v\u00f9ng ch\u1ee9a: \u0111i\u1ec1n t\u00ean website v\u00e0o v\u00e0 kh\u00f4ng \u0111i\u1ec1n ph\u1ea7n http:\/\/ hay https:\/\/. N\u01a1i s\u1eed d\u1ee5ng v\u00f9ng ch\u1ee9a: ch\u1ecdn \u201cWeb\u201d. Ch\u1ecdn \u201cT\u1ea1o\u201d.<\/p>\n\n\n\nB\u01b0\u1edbc 4<\/strong>: Google tag manager s\u1ebd g\u1eedi l\u1ea1i 2 \u0111o\u1ea1n m\u00e3<\/p>\n\n\n\n<\/figure>\n\n\n\n\u0110o\u1ea1n m\u00e3 \u0111\u1ea7u ti\u00ean, b\u1ea1n copy v\u00e0 d\u00e1n trong ph\u1ea7n <head>.<\/p>\n\n\n\n\u0110o\u1ea1n m\u00e3 th\u1ee9 hai, b\u1ea1n copy v\u00e0 d\u00e1n v\u00e0o tr\u01b0\u1edbc th\u1ebb <\/body>.<\/p>\n\n\n\nB\u01b0\u1edbc 5<\/strong>: Sau khi g\u1eafn m\u00e3 xong, v\u00e0o tr\u00ecnh qu\u1ea3n l\u00fd GTM b\u1ea5m g\u1eedi. Sau \u0111\u00f3 GTM s\u1ebd c\u1eadp nh\u1eadt m\u00e3 tr\u00ean website cho b\u1ea1n.<\/p>\n\n\n\n<\/figure>\n\n\n\nL\u01b0u \u00fd: \u0110\u1ec3 ki\u1ec3m tra website c\u1ee7a b\u1ea1n \u0111\u00e3 nh\u1eadn m\u00e3 GTM ch\u01b0a, c\u00e0i \u0111\u1eb7t add on Google Tag Assistant tr\u00ean tr\u00ecnh duy\u1ec7t Crome \u0111\u1ec3 ki\u1ec3m tra.<\/p>\n\n\n\nKhi ki\u1ec3m tra, n\u1ebfu Google tag assistant b\u00e1o t\u00edch xanh l\u00e0 vi\u1ec7c c\u00e0i \u0111\u1eb7t \u0111\u00e3 th\u00e0nh c\u00f4ng.<\/p>\n\n\n\n<\/figure>\n\n\n\nGoogle tag manager<\/strong> mang l\u1ea1i nhi\u1ec1u l\u1ee3i \u00edch cho vi\u1ec7c qu\u1ea3n l\u00fd c\u00e1c th\u1ebb, doanh nghi\u1ec7p c\u1ea7n t\u00ecm hi\u1ec3u k\u1ef9 v\u00e0 t\u1eadn d\u1ee5ng t\u1ed1i \u0111a tr\u00ecnh qu\u1ea3n l\u00fd mi\u1ec5n ph\u00ed n\u00e0y.<\/p>\n","protected":false},"excerpt":{"rendered":"Hi\u1ec7n nay, Google tag manager \u0111\u01b0\u1ee3c xem nh\u01b0 m\u1ed9t trong nh\u1eefng tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb mi\u1ec5n ph\u00ed, hi\u1ec7u qu\u1ea3. Tr\u00ecnh qu\u1ea3n l\u00fd n\u00e0y cung c\u1ea5p chi ti\u1ebft c\u00e1c con s\u1ed1 th\u1ed1ng k\u00ea gi\u00fap nh\u00e0 qu\u1ea3n l\u00fd n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c t\u00ecnh h\u00ecnh ti\u1ebfp th\u1ecb. C\u00f9ng Thudaumot t\u00ecm hi\u1ec3u v\u1ec1 tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb GTM, \u01b0u \u2013 […]<\/p>\n","protected":false},"author":1,"featured_media":347,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"_links":{"self":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346"}],"collection":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/comments?post=346"}],"version-history":[{"count":5,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346\/revisions"}],"predecessor-version":[{"id":1607,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346\/revisions\/1607"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media\/347"}],"wp:attachment":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media?parent=346"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/categories?post=346"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/tags?post=346"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\u0110\u1eb7c bi\u1ec7t b\u1ea1n c\u00f2n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m kh\u00f4ng ch\u1ec9 c\u1ee7a Google m\u00e0 c\u00f2n s\u1eed d\u1ee5ng c\u00e1c th\u1ebb kh\u00e1c nh\u01b0 Marin, comScore, AdRoll. Kh\u00f4ng ch\u1ec9 \u00e1p d\u1ee5ng cho trang web c\u1ee7a b\u1ea1n m\u00e0 c\u00f2n cho c\u00e1c \u1ee9ng d\u1ee5ng iOS v\u00e0 Android c\u1ee7a doanh nghi\u1ec7p.<\/p>\n\n\n\n
S\u1eed d\u1ee5ng Google tag manager<\/strong> ch\u1ec9 l\u00e0m gi\u1ea3m s\u1ef1 ph\u1ee5 thu\u1ed9c v\u00e0o nh\u00e0 ph\u00e1t tri\u1ec3n web. \u0110i\u1ec1u \u0111\u00f3 \u0111\u1ed3ng ngh\u0129a v\u1edbi vi\u1ec7c v\u1eabn c\u00f3 m\u1ed9t s\u1ed1 y\u00eau c\u1ea7u k\u1ef9 thu\u1eadt, nh\u00e0 ti\u1ebfp th\u1ecb v\u1eabn c\u1ea7n s\u1ef1 h\u1ed7 tr\u1ee3 c\u1ee7a nh\u00e0 ph\u00e1t tri\u1ec3n web. M\u1eb7c d\u00f9 tr\u00ecnh qu\u1ea3n l\u00fd c\u1ee7a Google c\u00f3 nhi\u1ec1u m\u1eabu, d\u1ec5 th\u1ef1c hi\u1ec7n, nh\u01b0ng m\u1ed9t s\u1ed1 th\u1ebb ph\u1ee9c t\u1ea1p h\u01a1n v\u1eabn c\u1ea7n t\u1edbi s\u1ef1 tr\u1ee3 gi\u00fap c\u1ee7a chuy\u00ean gia hi\u1ec3u v\u1ec1 m\u00e3 h\u00f3a.<\/p>\n\n\n\nL\u00e0m ch\u1eadm t\u1ed1c \u0111\u1ed9 trang web<\/li><\/ul>\n\n\n\nN\u1ebfu k\u00edch ho\u1ea1t \u0111\u1ed3ng b\u1ed9 c\u00e1c th\u1ebb c\u00f3 th\u1ec3 khi\u1ebfn cho trang web b\u1ecb ch\u1eadm t\u1ed1c \u0111\u1ed9. Ch\u1ec9 c\u1ea7n m\u1ed9t th\u1ebb load ch\u1eadm s\u1ebd khi\u1ebfn cho c\u00e1c th\u1ebb kh\u00e1c ch\u1eadm theo. \u0110i\u1ec1u n\u00e0y s\u1ebd khi\u1ebfn vi\u1ec7c t\u1ea3i trang l\u00e2u h\u01a1n v\u00e0 ng\u01b0\u1eddi truy c\u1eadp s\u1ebd kh\u00f4ng ki\u00ean nh\u1eabn \u0111\u1ec3 ch\u1edd. V\u00e0 t\u1ea5t nhi\u00ean l\u00e0 doanh nghi\u1ec7p s\u1ebd kh\u00f4ng thu v\u1ec1 l\u01b0\u1ee3ng chuy\u1ec3n \u0111\u1ed5i n\u00e0o c\u1ea3.<\/p>\n\n\n\n4. C\u00e1ch c\u00e0i \u0111\u1eb7t Google Tag Manager<\/span><\/h2>\n\n\n\nC\u00f3 2 lo\u1ea1i Google tag manager<\/strong>: d\u00e0nh cho website v\u00e0 d\u00e0nh cho \u1ee9ng d\u1ee5ng. Ph\u1ea7n n\u00e0y s\u1ebd chia s\u1ebb c\u00e1ch c\u00e0i \u0111\u1eb7t GTM cho website.<\/p>\n\n\n\nB\u01b0\u1edbc 1:<\/strong> Truy c\u1eadp https:\/\/tagmanager.google.com<\/a>, \u0111\u0103ng k\u00fd t\u00e0i kho\u1ea3n Google tag manager. Tr\u01b0\u1eddng h\u1ee3p \u0111\u00e3 c\u00f3 t\u00e0i kho\u1ea3n Google th\u00ec c\u00f3 th\u1ec3 \u0111\u0103ng nh\u1eadp ngay.<\/p>\n\n\n\nB\u01b0\u1edbc 2: T\u1ea1o t\u00e0i kho\u1ea3n GTM<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\nB\u01b0\u1edbc 3<\/strong>: Thi\u1ebft l\u1eadp t\u00e0i kho\u1ea3n: \u0111i\u1ec1n t\u00ean t\u00e0i kho\u1ea3n, ch\u1ecdn qu\u1ed1c gia Vi\u1ec7t Nam.<\/p>\n\n\n\n<\/figure>\n\n\n\n<\/figure>\n\n\n\nPh\u1ea7n Thi\u1ebft l\u1eadp v\u00f9ng ch\u1ee9a: \u0111i\u1ec1n t\u00ean website v\u00e0o v\u00e0 kh\u00f4ng \u0111i\u1ec1n ph\u1ea7n http:\/\/ hay https:\/\/. N\u01a1i s\u1eed d\u1ee5ng v\u00f9ng ch\u1ee9a: ch\u1ecdn \u201cWeb\u201d. Ch\u1ecdn \u201cT\u1ea1o\u201d.<\/p>\n\n\n\nB\u01b0\u1edbc 4<\/strong>: Google tag manager s\u1ebd g\u1eedi l\u1ea1i 2 \u0111o\u1ea1n m\u00e3<\/p>\n\n\n\n<\/figure>\n\n\n\n\u0110o\u1ea1n m\u00e3 \u0111\u1ea7u ti\u00ean, b\u1ea1n copy v\u00e0 d\u00e1n trong ph\u1ea7n <head>.<\/p>\n\n\n\n\u0110o\u1ea1n m\u00e3 th\u1ee9 hai, b\u1ea1n copy v\u00e0 d\u00e1n v\u00e0o tr\u01b0\u1edbc th\u1ebb <\/body>.<\/p>\n\n\n\nB\u01b0\u1edbc 5<\/strong>: Sau khi g\u1eafn m\u00e3 xong, v\u00e0o tr\u00ecnh qu\u1ea3n l\u00fd GTM b\u1ea5m g\u1eedi. Sau \u0111\u00f3 GTM s\u1ebd c\u1eadp nh\u1eadt m\u00e3 tr\u00ean website cho b\u1ea1n.<\/p>\n\n\n\n<\/figure>\n\n\n\nL\u01b0u \u00fd: \u0110\u1ec3 ki\u1ec3m tra website c\u1ee7a b\u1ea1n \u0111\u00e3 nh\u1eadn m\u00e3 GTM ch\u01b0a, c\u00e0i \u0111\u1eb7t add on Google Tag Assistant tr\u00ean tr\u00ecnh duy\u1ec7t Crome \u0111\u1ec3 ki\u1ec3m tra.<\/p>\n\n\n\nKhi ki\u1ec3m tra, n\u1ebfu Google tag assistant b\u00e1o t\u00edch xanh l\u00e0 vi\u1ec7c c\u00e0i \u0111\u1eb7t \u0111\u00e3 th\u00e0nh c\u00f4ng.<\/p>\n\n\n\n<\/figure>\n\n\n\nGoogle tag manager<\/strong> mang l\u1ea1i nhi\u1ec1u l\u1ee3i \u00edch cho vi\u1ec7c qu\u1ea3n l\u00fd c\u00e1c th\u1ebb, doanh nghi\u1ec7p c\u1ea7n t\u00ecm hi\u1ec3u k\u1ef9 v\u00e0 t\u1eadn d\u1ee5ng t\u1ed1i \u0111a tr\u00ecnh qu\u1ea3n l\u00fd mi\u1ec5n ph\u00ed n\u00e0y.<\/p>\n","protected":false},"excerpt":{"rendered":"Hi\u1ec7n nay, Google tag manager \u0111\u01b0\u1ee3c xem nh\u01b0 m\u1ed9t trong nh\u1eefng tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb mi\u1ec5n ph\u00ed, hi\u1ec7u qu\u1ea3. Tr\u00ecnh qu\u1ea3n l\u00fd n\u00e0y cung c\u1ea5p chi ti\u1ebft c\u00e1c con s\u1ed1 th\u1ed1ng k\u00ea gi\u00fap nh\u00e0 qu\u1ea3n l\u00fd n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c t\u00ecnh h\u00ecnh ti\u1ebfp th\u1ecb. C\u00f9ng Thudaumot t\u00ecm hi\u1ec3u v\u1ec1 tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb GTM, \u01b0u \u2013 […]<\/p>\n","protected":false},"author":1,"featured_media":347,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"_links":{"self":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346"}],"collection":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/comments?post=346"}],"version-history":[{"count":5,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346\/revisions"}],"predecessor-version":[{"id":1607,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346\/revisions\/1607"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media\/347"}],"wp:attachment":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media?parent=346"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/categories?post=346"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/tags?post=346"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
N\u1ebfu k\u00edch ho\u1ea1t \u0111\u1ed3ng b\u1ed9 c\u00e1c th\u1ebb c\u00f3 th\u1ec3 khi\u1ebfn cho trang web b\u1ecb ch\u1eadm t\u1ed1c \u0111\u1ed9. Ch\u1ec9 c\u1ea7n m\u1ed9t th\u1ebb load ch\u1eadm s\u1ebd khi\u1ebfn cho c\u00e1c th\u1ebb kh\u00e1c ch\u1eadm theo. \u0110i\u1ec1u n\u00e0y s\u1ebd khi\u1ebfn vi\u1ec7c t\u1ea3i trang l\u00e2u h\u01a1n v\u00e0 ng\u01b0\u1eddi truy c\u1eadp s\u1ebd kh\u00f4ng ki\u00ean nh\u1eabn \u0111\u1ec3 ch\u1edd. V\u00e0 t\u1ea5t nhi\u00ean l\u00e0 doanh nghi\u1ec7p s\u1ebd kh\u00f4ng thu v\u1ec1 l\u01b0\u1ee3ng chuy\u1ec3n \u0111\u1ed5i n\u00e0o c\u1ea3.<\/p>\n\n\n\n
C\u00f3 2 lo\u1ea1i Google tag manager<\/strong>: d\u00e0nh cho website v\u00e0 d\u00e0nh cho \u1ee9ng d\u1ee5ng. Ph\u1ea7n n\u00e0y s\u1ebd chia s\u1ebb c\u00e1ch c\u00e0i \u0111\u1eb7t GTM cho website.<\/p>\n\n\n\nB\u01b0\u1edbc 1:<\/strong> Truy c\u1eadp https:\/\/tagmanager.google.com<\/a>, \u0111\u0103ng k\u00fd t\u00e0i kho\u1ea3n Google tag manager. Tr\u01b0\u1eddng h\u1ee3p \u0111\u00e3 c\u00f3 t\u00e0i kho\u1ea3n Google th\u00ec c\u00f3 th\u1ec3 \u0111\u0103ng nh\u1eadp ngay.<\/p>\n\n\n\nB\u01b0\u1edbc 2: T\u1ea1o t\u00e0i kho\u1ea3n GTM<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\nB\u01b0\u1edbc 3<\/strong>: Thi\u1ebft l\u1eadp t\u00e0i kho\u1ea3n: \u0111i\u1ec1n t\u00ean t\u00e0i kho\u1ea3n, ch\u1ecdn qu\u1ed1c gia Vi\u1ec7t Nam.<\/p>\n\n\n\n<\/figure>\n\n\n\n<\/figure>\n\n\n\nPh\u1ea7n Thi\u1ebft l\u1eadp v\u00f9ng ch\u1ee9a: \u0111i\u1ec1n t\u00ean website v\u00e0o v\u00e0 kh\u00f4ng \u0111i\u1ec1n ph\u1ea7n http:\/\/ hay https:\/\/. N\u01a1i s\u1eed d\u1ee5ng v\u00f9ng ch\u1ee9a: ch\u1ecdn \u201cWeb\u201d. Ch\u1ecdn \u201cT\u1ea1o\u201d.<\/p>\n\n\n\nB\u01b0\u1edbc 4<\/strong>: Google tag manager s\u1ebd g\u1eedi l\u1ea1i 2 \u0111o\u1ea1n m\u00e3<\/p>\n\n\n\n<\/figure>\n\n\n\n\u0110o\u1ea1n m\u00e3 \u0111\u1ea7u ti\u00ean, b\u1ea1n copy v\u00e0 d\u00e1n trong ph\u1ea7n <head>.<\/p>\n\n\n\n\u0110o\u1ea1n m\u00e3 th\u1ee9 hai, b\u1ea1n copy v\u00e0 d\u00e1n v\u00e0o tr\u01b0\u1edbc th\u1ebb <\/body>.<\/p>\n\n\n\nB\u01b0\u1edbc 5<\/strong>: Sau khi g\u1eafn m\u00e3 xong, v\u00e0o tr\u00ecnh qu\u1ea3n l\u00fd GTM b\u1ea5m g\u1eedi. Sau \u0111\u00f3 GTM s\u1ebd c\u1eadp nh\u1eadt m\u00e3 tr\u00ean website cho b\u1ea1n.<\/p>\n\n\n\n<\/figure>\n\n\n\nL\u01b0u \u00fd: \u0110\u1ec3 ki\u1ec3m tra website c\u1ee7a b\u1ea1n \u0111\u00e3 nh\u1eadn m\u00e3 GTM ch\u01b0a, c\u00e0i \u0111\u1eb7t add on Google Tag Assistant tr\u00ean tr\u00ecnh duy\u1ec7t Crome \u0111\u1ec3 ki\u1ec3m tra.<\/p>\n\n\n\nKhi ki\u1ec3m tra, n\u1ebfu Google tag assistant b\u00e1o t\u00edch xanh l\u00e0 vi\u1ec7c c\u00e0i \u0111\u1eb7t \u0111\u00e3 th\u00e0nh c\u00f4ng.<\/p>\n\n\n\n<\/figure>\n\n\n\nGoogle tag manager<\/strong> mang l\u1ea1i nhi\u1ec1u l\u1ee3i \u00edch cho vi\u1ec7c qu\u1ea3n l\u00fd c\u00e1c th\u1ebb, doanh nghi\u1ec7p c\u1ea7n t\u00ecm hi\u1ec3u k\u1ef9 v\u00e0 t\u1eadn d\u1ee5ng t\u1ed1i \u0111a tr\u00ecnh qu\u1ea3n l\u00fd mi\u1ec5n ph\u00ed n\u00e0y.<\/p>\n","protected":false},"excerpt":{"rendered":"Hi\u1ec7n nay, Google tag manager \u0111\u01b0\u1ee3c xem nh\u01b0 m\u1ed9t trong nh\u1eefng tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb mi\u1ec5n ph\u00ed, hi\u1ec7u qu\u1ea3. Tr\u00ecnh qu\u1ea3n l\u00fd n\u00e0y cung c\u1ea5p chi ti\u1ebft c\u00e1c con s\u1ed1 th\u1ed1ng k\u00ea gi\u00fap nh\u00e0 qu\u1ea3n l\u00fd n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c t\u00ecnh h\u00ecnh ti\u1ebfp th\u1ecb. C\u00f9ng Thudaumot t\u00ecm hi\u1ec3u v\u1ec1 tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb GTM, \u01b0u \u2013 […]<\/p>\n","protected":false},"author":1,"featured_media":347,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"_links":{"self":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346"}],"collection":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/comments?post=346"}],"version-history":[{"count":5,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346\/revisions"}],"predecessor-version":[{"id":1607,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346\/revisions\/1607"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media\/347"}],"wp:attachment":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media?parent=346"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/categories?post=346"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/tags?post=346"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
B\u01b0\u1edbc 1:<\/strong> Truy c\u1eadp https:\/\/tagmanager.google.com<\/a>, \u0111\u0103ng k\u00fd t\u00e0i kho\u1ea3n Google tag manager. Tr\u01b0\u1eddng h\u1ee3p \u0111\u00e3 c\u00f3 t\u00e0i kho\u1ea3n Google th\u00ec c\u00f3 th\u1ec3 \u0111\u0103ng nh\u1eadp ngay.<\/p>\n\n\n\nB\u01b0\u1edbc 2: T\u1ea1o t\u00e0i kho\u1ea3n GTM<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\nB\u01b0\u1edbc 3<\/strong>: Thi\u1ebft l\u1eadp t\u00e0i kho\u1ea3n: \u0111i\u1ec1n t\u00ean t\u00e0i kho\u1ea3n, ch\u1ecdn qu\u1ed1c gia Vi\u1ec7t Nam.<\/p>\n\n\n\n<\/figure>\n\n\n\n<\/figure>\n\n\n\nPh\u1ea7n Thi\u1ebft l\u1eadp v\u00f9ng ch\u1ee9a: \u0111i\u1ec1n t\u00ean website v\u00e0o v\u00e0 kh\u00f4ng \u0111i\u1ec1n ph\u1ea7n http:\/\/ hay https:\/\/. N\u01a1i s\u1eed d\u1ee5ng v\u00f9ng ch\u1ee9a: ch\u1ecdn \u201cWeb\u201d. Ch\u1ecdn \u201cT\u1ea1o\u201d.<\/p>\n\n\n\nB\u01b0\u1edbc 4<\/strong>: Google tag manager s\u1ebd g\u1eedi l\u1ea1i 2 \u0111o\u1ea1n m\u00e3<\/p>\n\n\n\n<\/figure>\n\n\n\n\u0110o\u1ea1n m\u00e3 \u0111\u1ea7u ti\u00ean, b\u1ea1n copy v\u00e0 d\u00e1n trong ph\u1ea7n <head>.<\/p>\n\n\n\n\u0110o\u1ea1n m\u00e3 th\u1ee9 hai, b\u1ea1n copy v\u00e0 d\u00e1n v\u00e0o tr\u01b0\u1edbc th\u1ebb <\/body>.<\/p>\n\n\n\nB\u01b0\u1edbc 5<\/strong>: Sau khi g\u1eafn m\u00e3 xong, v\u00e0o tr\u00ecnh qu\u1ea3n l\u00fd GTM b\u1ea5m g\u1eedi. Sau \u0111\u00f3 GTM s\u1ebd c\u1eadp nh\u1eadt m\u00e3 tr\u00ean website cho b\u1ea1n.<\/p>\n\n\n\n<\/figure>\n\n\n\nL\u01b0u \u00fd: \u0110\u1ec3 ki\u1ec3m tra website c\u1ee7a b\u1ea1n \u0111\u00e3 nh\u1eadn m\u00e3 GTM ch\u01b0a, c\u00e0i \u0111\u1eb7t add on Google Tag Assistant tr\u00ean tr\u00ecnh duy\u1ec7t Crome \u0111\u1ec3 ki\u1ec3m tra.<\/p>\n\n\n\nKhi ki\u1ec3m tra, n\u1ebfu Google tag assistant b\u00e1o t\u00edch xanh l\u00e0 vi\u1ec7c c\u00e0i \u0111\u1eb7t \u0111\u00e3 th\u00e0nh c\u00f4ng.<\/p>\n\n\n\n<\/figure>\n\n\n\nGoogle tag manager<\/strong> mang l\u1ea1i nhi\u1ec1u l\u1ee3i \u00edch cho vi\u1ec7c qu\u1ea3n l\u00fd c\u00e1c th\u1ebb, doanh nghi\u1ec7p c\u1ea7n t\u00ecm hi\u1ec3u k\u1ef9 v\u00e0 t\u1eadn d\u1ee5ng t\u1ed1i \u0111a tr\u00ecnh qu\u1ea3n l\u00fd mi\u1ec5n ph\u00ed n\u00e0y.<\/p>\n","protected":false},"excerpt":{"rendered":"Hi\u1ec7n nay, Google tag manager \u0111\u01b0\u1ee3c xem nh\u01b0 m\u1ed9t trong nh\u1eefng tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb mi\u1ec5n ph\u00ed, hi\u1ec7u qu\u1ea3. Tr\u00ecnh qu\u1ea3n l\u00fd n\u00e0y cung c\u1ea5p chi ti\u1ebft c\u00e1c con s\u1ed1 th\u1ed1ng k\u00ea gi\u00fap nh\u00e0 qu\u1ea3n l\u00fd n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c t\u00ecnh h\u00ecnh ti\u1ebfp th\u1ecb. C\u00f9ng Thudaumot t\u00ecm hi\u1ec3u v\u1ec1 tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb GTM, \u01b0u \u2013 […]<\/p>\n","protected":false},"author":1,"featured_media":347,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"_links":{"self":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346"}],"collection":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/comments?post=346"}],"version-history":[{"count":5,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346\/revisions"}],"predecessor-version":[{"id":1607,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346\/revisions\/1607"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media\/347"}],"wp:attachment":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media?parent=346"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/categories?post=346"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/tags?post=346"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
B\u01b0\u1edbc 2: T\u1ea1o t\u00e0i kho\u1ea3n GTM<\/strong><\/p>\n\n\n\n<\/figure>\n\n\n\nB\u01b0\u1edbc 3<\/strong>: Thi\u1ebft l\u1eadp t\u00e0i kho\u1ea3n: \u0111i\u1ec1n t\u00ean t\u00e0i kho\u1ea3n, ch\u1ecdn qu\u1ed1c gia Vi\u1ec7t Nam.<\/p>\n\n\n\n<\/figure>\n\n\n\n<\/figure>\n\n\n\nPh\u1ea7n Thi\u1ebft l\u1eadp v\u00f9ng ch\u1ee9a: \u0111i\u1ec1n t\u00ean website v\u00e0o v\u00e0 kh\u00f4ng \u0111i\u1ec1n ph\u1ea7n http:\/\/ hay https:\/\/. N\u01a1i s\u1eed d\u1ee5ng v\u00f9ng ch\u1ee9a: ch\u1ecdn \u201cWeb\u201d. Ch\u1ecdn \u201cT\u1ea1o\u201d.<\/p>\n\n\n\nB\u01b0\u1edbc 4<\/strong>: Google tag manager s\u1ebd g\u1eedi l\u1ea1i 2 \u0111o\u1ea1n m\u00e3<\/p>\n\n\n\n<\/figure>\n\n\n\n\u0110o\u1ea1n m\u00e3 \u0111\u1ea7u ti\u00ean, b\u1ea1n copy v\u00e0 d\u00e1n trong ph\u1ea7n <head>.<\/p>\n\n\n\n\u0110o\u1ea1n m\u00e3 th\u1ee9 hai, b\u1ea1n copy v\u00e0 d\u00e1n v\u00e0o tr\u01b0\u1edbc th\u1ebb <\/body>.<\/p>\n\n\n\nB\u01b0\u1edbc 5<\/strong>: Sau khi g\u1eafn m\u00e3 xong, v\u00e0o tr\u00ecnh qu\u1ea3n l\u00fd GTM b\u1ea5m g\u1eedi. Sau \u0111\u00f3 GTM s\u1ebd c\u1eadp nh\u1eadt m\u00e3 tr\u00ean website cho b\u1ea1n.<\/p>\n\n\n\n<\/figure>\n\n\n\nL\u01b0u \u00fd: \u0110\u1ec3 ki\u1ec3m tra website c\u1ee7a b\u1ea1n \u0111\u00e3 nh\u1eadn m\u00e3 GTM ch\u01b0a, c\u00e0i \u0111\u1eb7t add on Google Tag Assistant tr\u00ean tr\u00ecnh duy\u1ec7t Crome \u0111\u1ec3 ki\u1ec3m tra.<\/p>\n\n\n\nKhi ki\u1ec3m tra, n\u1ebfu Google tag assistant b\u00e1o t\u00edch xanh l\u00e0 vi\u1ec7c c\u00e0i \u0111\u1eb7t \u0111\u00e3 th\u00e0nh c\u00f4ng.<\/p>\n\n\n\n<\/figure>\n\n\n\nGoogle tag manager<\/strong> mang l\u1ea1i nhi\u1ec1u l\u1ee3i \u00edch cho vi\u1ec7c qu\u1ea3n l\u00fd c\u00e1c th\u1ebb, doanh nghi\u1ec7p c\u1ea7n t\u00ecm hi\u1ec3u k\u1ef9 v\u00e0 t\u1eadn d\u1ee5ng t\u1ed1i \u0111a tr\u00ecnh qu\u1ea3n l\u00fd mi\u1ec5n ph\u00ed n\u00e0y.<\/p>\n","protected":false},"excerpt":{"rendered":"Hi\u1ec7n nay, Google tag manager \u0111\u01b0\u1ee3c xem nh\u01b0 m\u1ed9t trong nh\u1eefng tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb mi\u1ec5n ph\u00ed, hi\u1ec7u qu\u1ea3. Tr\u00ecnh qu\u1ea3n l\u00fd n\u00e0y cung c\u1ea5p chi ti\u1ebft c\u00e1c con s\u1ed1 th\u1ed1ng k\u00ea gi\u00fap nh\u00e0 qu\u1ea3n l\u00fd n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c t\u00ecnh h\u00ecnh ti\u1ebfp th\u1ecb. C\u00f9ng Thudaumot t\u00ecm hi\u1ec3u v\u1ec1 tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb GTM, \u01b0u \u2013 […]<\/p>\n","protected":false},"author":1,"featured_media":347,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"_links":{"self":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346"}],"collection":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/comments?post=346"}],"version-history":[{"count":5,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346\/revisions"}],"predecessor-version":[{"id":1607,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346\/revisions\/1607"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media\/347"}],"wp:attachment":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media?parent=346"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/categories?post=346"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/tags?post=346"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
B\u01b0\u1edbc 3<\/strong>: Thi\u1ebft l\u1eadp t\u00e0i kho\u1ea3n: \u0111i\u1ec1n t\u00ean t\u00e0i kho\u1ea3n, ch\u1ecdn qu\u1ed1c gia Vi\u1ec7t Nam.<\/p>\n\n\n\n<\/figure>\n\n\n\n<\/figure>\n\n\n\nPh\u1ea7n Thi\u1ebft l\u1eadp v\u00f9ng ch\u1ee9a: \u0111i\u1ec1n t\u00ean website v\u00e0o v\u00e0 kh\u00f4ng \u0111i\u1ec1n ph\u1ea7n http:\/\/ hay https:\/\/. N\u01a1i s\u1eed d\u1ee5ng v\u00f9ng ch\u1ee9a: ch\u1ecdn \u201cWeb\u201d. Ch\u1ecdn \u201cT\u1ea1o\u201d.<\/p>\n\n\n\nB\u01b0\u1edbc 4<\/strong>: Google tag manager s\u1ebd g\u1eedi l\u1ea1i 2 \u0111o\u1ea1n m\u00e3<\/p>\n\n\n\n<\/figure>\n\n\n\n\u0110o\u1ea1n m\u00e3 \u0111\u1ea7u ti\u00ean, b\u1ea1n copy v\u00e0 d\u00e1n trong ph\u1ea7n <head>.<\/p>\n\n\n\n\u0110o\u1ea1n m\u00e3 th\u1ee9 hai, b\u1ea1n copy v\u00e0 d\u00e1n v\u00e0o tr\u01b0\u1edbc th\u1ebb <\/body>.<\/p>\n\n\n\nB\u01b0\u1edbc 5<\/strong>: Sau khi g\u1eafn m\u00e3 xong, v\u00e0o tr\u00ecnh qu\u1ea3n l\u00fd GTM b\u1ea5m g\u1eedi. Sau \u0111\u00f3 GTM s\u1ebd c\u1eadp nh\u1eadt m\u00e3 tr\u00ean website cho b\u1ea1n.<\/p>\n\n\n\n<\/figure>\n\n\n\nL\u01b0u \u00fd: \u0110\u1ec3 ki\u1ec3m tra website c\u1ee7a b\u1ea1n \u0111\u00e3 nh\u1eadn m\u00e3 GTM ch\u01b0a, c\u00e0i \u0111\u1eb7t add on Google Tag Assistant tr\u00ean tr\u00ecnh duy\u1ec7t Crome \u0111\u1ec3 ki\u1ec3m tra.<\/p>\n\n\n\nKhi ki\u1ec3m tra, n\u1ebfu Google tag assistant b\u00e1o t\u00edch xanh l\u00e0 vi\u1ec7c c\u00e0i \u0111\u1eb7t \u0111\u00e3 th\u00e0nh c\u00f4ng.<\/p>\n\n\n\n<\/figure>\n\n\n\nGoogle tag manager<\/strong> mang l\u1ea1i nhi\u1ec1u l\u1ee3i \u00edch cho vi\u1ec7c qu\u1ea3n l\u00fd c\u00e1c th\u1ebb, doanh nghi\u1ec7p c\u1ea7n t\u00ecm hi\u1ec3u k\u1ef9 v\u00e0 t\u1eadn d\u1ee5ng t\u1ed1i \u0111a tr\u00ecnh qu\u1ea3n l\u00fd mi\u1ec5n ph\u00ed n\u00e0y.<\/p>\n","protected":false},"excerpt":{"rendered":"Hi\u1ec7n nay, Google tag manager \u0111\u01b0\u1ee3c xem nh\u01b0 m\u1ed9t trong nh\u1eefng tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb mi\u1ec5n ph\u00ed, hi\u1ec7u qu\u1ea3. Tr\u00ecnh qu\u1ea3n l\u00fd n\u00e0y cung c\u1ea5p chi ti\u1ebft c\u00e1c con s\u1ed1 th\u1ed1ng k\u00ea gi\u00fap nh\u00e0 qu\u1ea3n l\u00fd n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c t\u00ecnh h\u00ecnh ti\u1ebfp th\u1ecb. C\u00f9ng Thudaumot t\u00ecm hi\u1ec3u v\u1ec1 tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb GTM, \u01b0u \u2013 […]<\/p>\n","protected":false},"author":1,"featured_media":347,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"_links":{"self":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346"}],"collection":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/comments?post=346"}],"version-history":[{"count":5,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346\/revisions"}],"predecessor-version":[{"id":1607,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346\/revisions\/1607"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media\/347"}],"wp:attachment":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media?parent=346"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/categories?post=346"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/tags?post=346"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
Ph\u1ea7n Thi\u1ebft l\u1eadp v\u00f9ng ch\u1ee9a: \u0111i\u1ec1n t\u00ean website v\u00e0o v\u00e0 kh\u00f4ng \u0111i\u1ec1n ph\u1ea7n http:\/\/ hay https:\/\/. N\u01a1i s\u1eed d\u1ee5ng v\u00f9ng ch\u1ee9a: ch\u1ecdn \u201cWeb\u201d. Ch\u1ecdn \u201cT\u1ea1o\u201d.<\/p>\n\n\n\n
B\u01b0\u1edbc 4<\/strong>: Google tag manager s\u1ebd g\u1eedi l\u1ea1i 2 \u0111o\u1ea1n m\u00e3<\/p>\n\n\n\n<\/figure>\n\n\n\n\u0110o\u1ea1n m\u00e3 \u0111\u1ea7u ti\u00ean, b\u1ea1n copy v\u00e0 d\u00e1n trong ph\u1ea7n <head>.<\/p>\n\n\n\n\u0110o\u1ea1n m\u00e3 th\u1ee9 hai, b\u1ea1n copy v\u00e0 d\u00e1n v\u00e0o tr\u01b0\u1edbc th\u1ebb <\/body>.<\/p>\n\n\n\nB\u01b0\u1edbc 5<\/strong>: Sau khi g\u1eafn m\u00e3 xong, v\u00e0o tr\u00ecnh qu\u1ea3n l\u00fd GTM b\u1ea5m g\u1eedi. Sau \u0111\u00f3 GTM s\u1ebd c\u1eadp nh\u1eadt m\u00e3 tr\u00ean website cho b\u1ea1n.<\/p>\n\n\n\n<\/figure>\n\n\n\nL\u01b0u \u00fd: \u0110\u1ec3 ki\u1ec3m tra website c\u1ee7a b\u1ea1n \u0111\u00e3 nh\u1eadn m\u00e3 GTM ch\u01b0a, c\u00e0i \u0111\u1eb7t add on Google Tag Assistant tr\u00ean tr\u00ecnh duy\u1ec7t Crome \u0111\u1ec3 ki\u1ec3m tra.<\/p>\n\n\n\nKhi ki\u1ec3m tra, n\u1ebfu Google tag assistant b\u00e1o t\u00edch xanh l\u00e0 vi\u1ec7c c\u00e0i \u0111\u1eb7t \u0111\u00e3 th\u00e0nh c\u00f4ng.<\/p>\n\n\n\n<\/figure>\n\n\n\nGoogle tag manager<\/strong> mang l\u1ea1i nhi\u1ec1u l\u1ee3i \u00edch cho vi\u1ec7c qu\u1ea3n l\u00fd c\u00e1c th\u1ebb, doanh nghi\u1ec7p c\u1ea7n t\u00ecm hi\u1ec3u k\u1ef9 v\u00e0 t\u1eadn d\u1ee5ng t\u1ed1i \u0111a tr\u00ecnh qu\u1ea3n l\u00fd mi\u1ec5n ph\u00ed n\u00e0y.<\/p>\n","protected":false},"excerpt":{"rendered":"Hi\u1ec7n nay, Google tag manager \u0111\u01b0\u1ee3c xem nh\u01b0 m\u1ed9t trong nh\u1eefng tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb mi\u1ec5n ph\u00ed, hi\u1ec7u qu\u1ea3. Tr\u00ecnh qu\u1ea3n l\u00fd n\u00e0y cung c\u1ea5p chi ti\u1ebft c\u00e1c con s\u1ed1 th\u1ed1ng k\u00ea gi\u00fap nh\u00e0 qu\u1ea3n l\u00fd n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c t\u00ecnh h\u00ecnh ti\u1ebfp th\u1ecb. C\u00f9ng Thudaumot t\u00ecm hi\u1ec3u v\u1ec1 tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb GTM, \u01b0u \u2013 […]<\/p>\n","protected":false},"author":1,"featured_media":347,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"_links":{"self":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346"}],"collection":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/comments?post=346"}],"version-history":[{"count":5,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346\/revisions"}],"predecessor-version":[{"id":1607,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346\/revisions\/1607"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media\/347"}],"wp:attachment":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media?parent=346"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/categories?post=346"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/tags?post=346"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\u0110o\u1ea1n m\u00e3 \u0111\u1ea7u ti\u00ean, b\u1ea1n copy v\u00e0 d\u00e1n trong ph\u1ea7n <head>.<\/p>\n\n\n\n
\u0110o\u1ea1n m\u00e3 th\u1ee9 hai, b\u1ea1n copy v\u00e0 d\u00e1n v\u00e0o tr\u01b0\u1edbc th\u1ebb <\/body>.<\/p>\n\n\n\n
B\u01b0\u1edbc 5<\/strong>: Sau khi g\u1eafn m\u00e3 xong, v\u00e0o tr\u00ecnh qu\u1ea3n l\u00fd GTM b\u1ea5m g\u1eedi. Sau \u0111\u00f3 GTM s\u1ebd c\u1eadp nh\u1eadt m\u00e3 tr\u00ean website cho b\u1ea1n.<\/p>\n\n\n\n<\/figure>\n\n\n\nL\u01b0u \u00fd: \u0110\u1ec3 ki\u1ec3m tra website c\u1ee7a b\u1ea1n \u0111\u00e3 nh\u1eadn m\u00e3 GTM ch\u01b0a, c\u00e0i \u0111\u1eb7t add on Google Tag Assistant tr\u00ean tr\u00ecnh duy\u1ec7t Crome \u0111\u1ec3 ki\u1ec3m tra.<\/p>\n\n\n\nKhi ki\u1ec3m tra, n\u1ebfu Google tag assistant b\u00e1o t\u00edch xanh l\u00e0 vi\u1ec7c c\u00e0i \u0111\u1eb7t \u0111\u00e3 th\u00e0nh c\u00f4ng.<\/p>\n\n\n\n<\/figure>\n\n\n\nGoogle tag manager<\/strong> mang l\u1ea1i nhi\u1ec1u l\u1ee3i \u00edch cho vi\u1ec7c qu\u1ea3n l\u00fd c\u00e1c th\u1ebb, doanh nghi\u1ec7p c\u1ea7n t\u00ecm hi\u1ec3u k\u1ef9 v\u00e0 t\u1eadn d\u1ee5ng t\u1ed1i \u0111a tr\u00ecnh qu\u1ea3n l\u00fd mi\u1ec5n ph\u00ed n\u00e0y.<\/p>\n","protected":false},"excerpt":{"rendered":"Hi\u1ec7n nay, Google tag manager \u0111\u01b0\u1ee3c xem nh\u01b0 m\u1ed9t trong nh\u1eefng tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb mi\u1ec5n ph\u00ed, hi\u1ec7u qu\u1ea3. Tr\u00ecnh qu\u1ea3n l\u00fd n\u00e0y cung c\u1ea5p chi ti\u1ebft c\u00e1c con s\u1ed1 th\u1ed1ng k\u00ea gi\u00fap nh\u00e0 qu\u1ea3n l\u00fd n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c t\u00ecnh h\u00ecnh ti\u1ebfp th\u1ecb. C\u00f9ng Thudaumot t\u00ecm hi\u1ec3u v\u1ec1 tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb GTM, \u01b0u \u2013 […]<\/p>\n","protected":false},"author":1,"featured_media":347,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"_links":{"self":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346"}],"collection":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/comments?post=346"}],"version-history":[{"count":5,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346\/revisions"}],"predecessor-version":[{"id":1607,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346\/revisions\/1607"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media\/347"}],"wp:attachment":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media?parent=346"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/categories?post=346"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/tags?post=346"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
L\u01b0u \u00fd: \u0110\u1ec3 ki\u1ec3m tra website c\u1ee7a b\u1ea1n \u0111\u00e3 nh\u1eadn m\u00e3 GTM ch\u01b0a, c\u00e0i \u0111\u1eb7t add on Google Tag Assistant tr\u00ean tr\u00ecnh duy\u1ec7t Crome \u0111\u1ec3 ki\u1ec3m tra.<\/p>\n\n\n\n
Khi ki\u1ec3m tra, n\u1ebfu Google tag assistant b\u00e1o t\u00edch xanh l\u00e0 vi\u1ec7c c\u00e0i \u0111\u1eb7t \u0111\u00e3 th\u00e0nh c\u00f4ng.<\/p>\n\n\n\n<\/figure>\n\n\n\nGoogle tag manager<\/strong> mang l\u1ea1i nhi\u1ec1u l\u1ee3i \u00edch cho vi\u1ec7c qu\u1ea3n l\u00fd c\u00e1c th\u1ebb, doanh nghi\u1ec7p c\u1ea7n t\u00ecm hi\u1ec3u k\u1ef9 v\u00e0 t\u1eadn d\u1ee5ng t\u1ed1i \u0111a tr\u00ecnh qu\u1ea3n l\u00fd mi\u1ec5n ph\u00ed n\u00e0y.<\/p>\n","protected":false},"excerpt":{"rendered":"Hi\u1ec7n nay, Google tag manager \u0111\u01b0\u1ee3c xem nh\u01b0 m\u1ed9t trong nh\u1eefng tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb mi\u1ec5n ph\u00ed, hi\u1ec7u qu\u1ea3. Tr\u00ecnh qu\u1ea3n l\u00fd n\u00e0y cung c\u1ea5p chi ti\u1ebft c\u00e1c con s\u1ed1 th\u1ed1ng k\u00ea gi\u00fap nh\u00e0 qu\u1ea3n l\u00fd n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c t\u00ecnh h\u00ecnh ti\u1ebfp th\u1ecb. C\u00f9ng Thudaumot t\u00ecm hi\u1ec3u v\u1ec1 tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb GTM, \u01b0u \u2013 […]<\/p>\n","protected":false},"author":1,"featured_media":347,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"_links":{"self":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346"}],"collection":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/comments?post=346"}],"version-history":[{"count":5,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346\/revisions"}],"predecessor-version":[{"id":1607,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346\/revisions\/1607"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media\/347"}],"wp:attachment":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media?parent=346"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/categories?post=346"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/tags?post=346"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
Google tag manager<\/strong> mang l\u1ea1i nhi\u1ec1u l\u1ee3i \u00edch cho vi\u1ec7c qu\u1ea3n l\u00fd c\u00e1c th\u1ebb, doanh nghi\u1ec7p c\u1ea7n t\u00ecm hi\u1ec3u k\u1ef9 v\u00e0 t\u1eadn d\u1ee5ng t\u1ed1i \u0111a tr\u00ecnh qu\u1ea3n l\u00fd mi\u1ec5n ph\u00ed n\u00e0y.<\/p>\n","protected":false},"excerpt":{"rendered":"Hi\u1ec7n nay, Google tag manager \u0111\u01b0\u1ee3c xem nh\u01b0 m\u1ed9t trong nh\u1eefng tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb mi\u1ec5n ph\u00ed, hi\u1ec7u qu\u1ea3. Tr\u00ecnh qu\u1ea3n l\u00fd n\u00e0y cung c\u1ea5p chi ti\u1ebft c\u00e1c con s\u1ed1 th\u1ed1ng k\u00ea gi\u00fap nh\u00e0 qu\u1ea3n l\u00fd n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c t\u00ecnh h\u00ecnh ti\u1ebfp th\u1ecb. C\u00f9ng Thudaumot t\u00ecm hi\u1ec3u v\u1ec1 tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb GTM, \u01b0u \u2013 […]<\/p>\n","protected":false},"author":1,"featured_media":347,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"_links":{"self":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346"}],"collection":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/comments?post=346"}],"version-history":[{"count":5,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346\/revisions"}],"predecessor-version":[{"id":1607,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346\/revisions\/1607"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media\/347"}],"wp:attachment":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media?parent=346"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/categories?post=346"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/tags?post=346"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
Hi\u1ec7n nay, Google tag manager \u0111\u01b0\u1ee3c xem nh\u01b0 m\u1ed9t trong nh\u1eefng tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb mi\u1ec5n ph\u00ed, hi\u1ec7u qu\u1ea3. Tr\u00ecnh qu\u1ea3n l\u00fd n\u00e0y cung c\u1ea5p chi ti\u1ebft c\u00e1c con s\u1ed1 th\u1ed1ng k\u00ea gi\u00fap nh\u00e0 qu\u1ea3n l\u00fd n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c t\u00ecnh h\u00ecnh ti\u1ebfp th\u1ecb. C\u00f9ng Thudaumot t\u00ecm hi\u1ec3u v\u1ec1 tr\u00ecnh qu\u1ea3n l\u00fd th\u1ebb GTM, \u01b0u \u2013 […]<\/p>\n","protected":false},"author":1,"featured_media":347,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"_links":{"self":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346"}],"collection":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/comments?post=346"}],"version-history":[{"count":5,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346\/revisions"}],"predecessor-version":[{"id":1607,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/346\/revisions\/1607"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media\/347"}],"wp:attachment":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media?parent=346"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/categories?post=346"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/tags?post=346"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}