{"id":20,"date":"2020-11-25T09:11:39","date_gmt":"2020-11-25T09:11:39","guid":{"rendered":"https:\/\/granier-g.com\/?p=20"},"modified":"2020-11-29T15:21:41","modified_gmt":"2020-11-29T15:21:41","slug":"kpi-la-gi","status":"publish","type":"post","link":"https:\/\/granier-g.com\/kpi-la-gi\/","title":{"rendered":"KPI l\u00e0 g\u00ec? \u00dd ngh\u0129a c\u1ee7a KPI, ph\u00e2n lo\u1ea1i v\u00e0 c\u00e1ch x\u00e2y d\u1ef1ng KPI hi\u1ec7u qu\u1ea3"},"content":{"rendered":"\n<p><strong><a href=\"https:\/\/granier-g.com\/kpi-la-gi\/\" class=\"rank-math-link\">KPI l\u00e0 g\u00ec<\/a>? X\u00e2y d\u1ef1ng KPI d\u1ef1a v\u00e0o \u0111\u00e2u? L\u1ee3i \u00edch c\u1ee7a vi\u1ec7c x\u00e2y d\u1ef1ng KPI l\u00e0 g\u00ec? KPI \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 l\u00e0 c\u00f4ng c\u1ee5 qu\u1ea3n l\u00fd \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng tr\u00ean to\u00e0n c\u1ea7u b\u1edfi t\u00ednh hi\u1ec7u qu\u1ea3 c\u1ee7a n\u00f3. C\u00f9ng <a class=\"rank-math-link\" href=\"https:\/\/granier-g.com\/\">Thudaumot<\/a> \u0111i t\u00ecm l\u1eddi gi\u1ea3i cho nh\u1eefng c\u00e2u tr\u1ea3 l\u1eddi tr\u00ean.<\/strong><\/p>\n\n\n\n<div id=\"toc_container\" class=\"no_bullets\"><p class=\"toc_title\">M\u1ee5c l\u1ee5c b&agrave;i vi\u1ebft<\/p><ul class=\"toc_list\"><li><a href=\"#1_KPI_la_gi\">1. KPI l\u00e0 g\u00ec?<\/a><\/li><li><a href=\"#2_Vi_sao_can_xay_dung_KPI\">2. V\u00ec sao c\u1ea7n x\u00e2y d\u1ef1ng KPI?<\/a><\/li><li><a href=\"#3_Co_may_loai_KPI\">3. C\u00f3 m\u1ea5y lo\u1ea1i KPI?<\/a><ul><li><a href=\"#31_KPI_chien_luoc\">3.1. KPI chi\u1ebfn l\u01b0\u1ee3c<\/a><\/li><li><a href=\"#32_KPI_chien_thuat\">3.2. KPI chi\u1ebfn thu\u1eadt<\/a><\/li><\/ul><\/li><li><a href=\"#4_Xay_dung_chi_so_KPI_theo_tieu_chi_SMART\">4. X\u00e2y d\u1ef1ng ch\u1ec9 s\u1ed1 KPI theo ti\u00eau ch\u00ed SMART<\/a><ul><li><a href=\"#41_Specific_Tinh_cu_the\">4.1. Specific \u2013 T\u00ednh c\u1ee5 th\u1ec3<\/a><\/li><li><a href=\"#42_Measurable_Co_the_do_luong_duoc\">4.2. Measurable \u2013 C\u00f3 th\u1ec3 \u0111o l\u01b0\u1eddng \u0111\u01b0\u1ee3c<\/a><\/li><li><a href=\"#43_Achievable_Co_the_dat_duoc\">4.3. Achievable \u2013 C\u00f3 th\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c<\/a><\/li><li><a href=\"#44_Realistic_Tinh_thuc_te\">4.4. Realistic \u2013 T\u00ednh th\u1ef1c t\u1ebf<\/a><\/li><li><a href=\"#45_Time-bound_Moc_thoi_gian_cu_the\">4.5. Time-bound \u2013 M\u1ed1c th\u1eddi gian c\u1ee5 th\u1ec3<\/a><\/li><\/ul><\/li><li><a href=\"#5_Cach_xay_dung_KPI_theo_BSC\">5. C\u00e1ch x\u00e2y d\u1ef1ng KPI theo BSC<\/a><\/li><\/ul><\/div>\n<h2><span id=\"1_KPI_la_gi\">1. KPI l\u00e0 g\u00ec?<\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"699\" height=\"466\" src=\"https:\/\/granier-g.com\/wp-content\/uploads\/2020\/11\/kpi-nghia-la-gi-1.jpg\" alt=\"kpi ngh\u0129a l\u00e0 g\u00ec\" class=\"wp-image-32\" srcset=\"https:\/\/granier-g.com\/wp-content\/uploads\/2020\/11\/kpi-nghia-la-gi-1.jpg 699w, https:\/\/granier-g.com\/wp-content\/uploads\/2020\/11\/kpi-nghia-la-gi-1-300x200.jpg 300w\" sizes=\"(max-width: 699px) 100vw, 699px\" \/><\/figure>\n\n\n\n<p>KPI l\u00e0 vi\u1ebft t\u1eaft c\u1ee7a m\u1ed9t c\u1ee5m t\u1eeb ti\u1ebfng anh <a class=\"rank-math-link\" href=\"https:\/\/en.wikipedia.org\/wiki\/Performance_indicator\">Key Performance Indicator<\/a> \u2013 t\u1ea1m d\u1ecbch l\u00e0 <em>ch\u1ec9 s\u1ed1 \u0111\u00e1nh gi\u00e1 tr\u1ecdng y\u1ebfu<\/em>. Hi\u1ec3u m\u1ed9t c\u00e1ch \u0111\u01a1n gi\u1ea3n h\u01a1n, KPI ch\u00ednh l\u00e0 ch\u1ec9 s\u1ed1 ph\u1ea3n \u1ea3nh m\u1ee9c \u0111\u1ed9 ho\u00e0n th\u00e0nh m\u1ee5c ti\u00eau \u0111\u00e3 \u0111\u01b0a ra c\u1ee7a c\u00f4ng ty, t\u1eebng ph\u00f2ng b\u1ea1n v\u00e0 t\u1eebng c\u00e1 nh\u00e2n. X\u00e2y d\u1ef1ng KPI th\u00f4ng th\u01b0\u1eddng d\u1ef1a theo ph\u01b0\u01a1ng ph\u00e1p b\u1ea3ng \u0111i\u1ec3m c\u00e2n b\u1eb1ng (BSC).<\/p>\n\n\n\n<p>Theo BSC, m\u1ed7i c\u00f4ng ty s\u1ebd c\u00f3 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c ri\u00eang v\u00e0 \u0111\u01b0\u1ee3c c\u1ee5 th\u1ec3 h\u00f3a th\u00e0nh m\u1ee5c ti\u00eau chi\u1ebfn l\u01b0\u1ee3c. Trong \u0111\u00f3 s\u1ebd bao g\u1ed3m 4 m\u1ee5c ti\u00eau v\u1ec1 T\u00e0i ch\u00ednh, Kh\u00e1ch h\u00e0ng, Quy tr\u00ecnh n\u1ed9i b\u1ed9 v\u00e0 H\u1ecdc h\u1ecfi ph\u00e1t tri\u1ec3n. Theo \u0111\u00f3, m\u1ed7i doanh nghi\u1ec7p s\u1ebd thi\u1ebft l\u1eadp ti\u00eau ch\u00ed c\u1ee5 th\u1ec3 t\u1eeb c\u00e1c c\u1ea5p c\u00f4ng ty, c\u1ea5p b\u1ed9 ph\u1eadn v\u00e0 c\u1ea5p c\u00e1 nh\u00e2n.<\/p>\n\n\n\n<p>Ti\u00eau ch\u00ed KPI cho t\u1eebng b\u1ed9 ph\u1eadn, t\u1eebng v\u1ecb tr\u00ed c\u1ea7n \u0111\u1ea3m b\u1ea3o s\u1ef1 ph\u00f9 h\u1ee3p. KPI s\u1ebd gi\u00fap nh\u00e0 qu\u1ea3n l\u00fd \u0111\u00e1nh gi\u00e1 \u0111\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 c\u1ee7a t\u1eebng b\u1ed9 ph\u1eadn, t\u1eebng c\u00e1 nh\u00e2n \u0111\u1ec3 t\u00ednh to\u00e1n tr\u1ea3 l\u01b0\u01a1ng ho\u1eb7c th\u01b0\u1edfng. \u0110\u1ed3ng th\u1eddi nh\u00e0 qu\u1ea3n l\u00fd s\u1ebd c\u00f3 nh\u1eefng ch\u00ednh s\u00e1ch ph\u00f9 h\u1ee3p h\u01a1n cho m\u1ed7i v\u1ecb tr\u00ed nh\u00e2n vi\u00ean.<\/p>\n\n\n\n<h2><span id=\"2_Vi_sao_can_xay_dung_KPI\">2. V\u00ec sao c\u1ea7n x\u00e2y d\u1ef1ng KPI?<\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"698\" height=\"330\" src=\"https:\/\/granier-g.com\/wp-content\/uploads\/2020\/11\/vi-sao-can-xay-dung-kpi-1.jpg\" alt=\"v\u00f2 sao c\u1ea7n x\u00e2y d\u1ef1ng kpi\" class=\"wp-image-31\" srcset=\"https:\/\/granier-g.com\/wp-content\/uploads\/2020\/11\/vi-sao-can-xay-dung-kpi-1.jpg 698w, https:\/\/granier-g.com\/wp-content\/uploads\/2020\/11\/vi-sao-can-xay-dung-kpi-1-300x142.jpg 300w\" sizes=\"(max-width: 698px) 100vw, 698px\" \/><\/figure>\n\n\n\n<p>KPI l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 qu\u1ea3n l\u00fd tuy\u1ec7t v\u1eddi gi\u00fap doanh nghi\u1ec7p th\u00fac \u0111\u1ea9y h\u00e0nh \u0111\u1ed9ng \u0111\u1ea1t \u0111\u01b0\u1ee3c nh\u1eefng m\u1ee5c ti\u00eau, k\u1ebf ho\u1ea1ch \u0111\u00e3 thi\u1ebft l\u1eadp. Hi\u1ec3u KPI l\u00e0 g\u00ec s\u1ebd gi\u00fap doanh nghi\u1ec7p \u0111\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng v\u00e0 c\u00f3 s\u1ef1 \u0111i\u1ec1u ch\u1ec9nh ph\u00f9 h\u1ee3p \u0111\u1ec3 ph\u00e1t tri\u1ec3n kh\u00f4ng ng\u1eebng. L\u1ee3i \u00edch c\u1ee7a vi\u1ec7c x\u00e2y d\u1ef1ng ch\u1ec9 s\u1ed1 KPT c\u00f3 th\u1ec3 x\u00e9t \u0111\u1ebfn m\u1ed9t v\u00e0i y\u1ebfu t\u1ed1 c\u1ee5 th\u1ec3 sau:<\/p>\n\n\n\n<ul><li>\u0110o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3 c\u1ee7a vi\u1ec7c tri\u1ec3n khai chi\u1ebfn l\u01b0\u1ee3c. \u0110i\u1ec1u n\u00e0y gi\u00fap cho nh\u00e0 qu\u1ea3n l\u00fd lu\u00f4n n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c t\u00ecnh h\u00ecnh c\u1ee7a doanh nghi\u1ec7p.<\/li><li>\u0110o l\u01b0\u1eddng \u0111\u01b0\u1ee3c hi\u1ec7u su\u1ea5t c\u1ee7a to\u00e0n b\u1ed9 doanh nghi\u1ec7p \u0111\u1ebfn t\u1eebng b\u1ed9 ph\u1eadn, t\u1eebng c\u00e1 nh\u00e2n v\u1edbi m\u1ee5c ti\u00eau \u0111\u1ec1 ra.<\/li><li>Gi\u00fap nh\u00e0 qu\u1ea3n l\u00fd trong vi\u1ec7c \u0111\u00e1nh gi\u00e1 k\u1ebft qu\u1ea3 lao \u0111\u1ed9ng, tr\u1ea3 l\u01b0\u01a1ng th\u01b0\u1edfng ph\u00f9 h\u1ee3p. \u0110i\u1ec1u n\u00e0y nh\u1eb1m t\u1ea1o s\u1ef1 c\u00f4ng b\u1eb1ng, khuy\u1ebfn kh\u00edch nh\u00e2n vi\u00ean l\u00e0m vi\u1ec7c hi\u1ec7u qu\u1ea3 h\u01a1n.<\/li><li>Gi\u00fap nh\u00e0 qu\u1ea3n l\u00fd ho\u1ea1ch \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c ph\u00e1t tri\u1ec3n s\u00e1t h\u01a1n, t\u1ed1t h\u01a1n trong t\u01b0\u01a1ng lai.<\/li><li>Gi\u00fap c\u00e1 nh\u00e2n m\u1ed7i ng\u01b0\u1eddi c\u00f3 s\u1ef1 nh\u00ecn nh\u1eadn v\u1ec1 t\u1ed5ng th\u1ec3 m\u1ee5c ti\u00eau c\u00f4ng vi\u1ec7c. T\u1eeb \u0111\u00f3 hi\u1ec3u m\u00ecnh \u0111ang l\u00e0m g\u00ec, c\u00e1i g\u00ec l\u00e0 quan tr\u1ecdng, \u01b0u ti\u00ean \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c KPI.<\/li><\/ul>\n\n\n\n<p>V\u1edbi r\u1ea5t nhi\u1ec1u l\u1ee3i \u00edch thi\u1ebft th\u1ef1c k\u1ec3 tr\u00ean, doanh nghi\u1ec7p c\u1ea7n c\u00f3 nh\u1eefng k\u1ebf ho\u1ea1ch x\u00e2y d\u1ef1ng KPI ph\u00f9 h\u1ee3p \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c nh\u1eefng m\u1ee5c ti\u00eau d\u00e0i h\u01a1i.<\/p>\n\n\n\n<h2><span id=\"3_Co_may_loai_KPI\">3. C\u00f3 m\u1ea5y lo\u1ea1i KPI?<\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"600\" height=\"350\" src=\"https:\/\/granier-g.com\/wp-content\/uploads\/2020\/11\/phan-loai-kpi-1.jpg\" alt=\"c\u00f3 m\u1ea5y lo\u1ea1i kpi\" class=\"wp-image-30\" srcset=\"https:\/\/granier-g.com\/wp-content\/uploads\/2020\/11\/phan-loai-kpi-1.jpg 600w, https:\/\/granier-g.com\/wp-content\/uploads\/2020\/11\/phan-loai-kpi-1-300x175.jpg 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/figure>\n\n\n\n<p>KPI l\u00e0 g\u00ec ch\u00fang ta \u0111\u00e3 hi\u1ec3u, v\u1eady ph\u00e2n lo\u1ea1i KPI th\u1ebf n\u00e0o? X\u00e9t v\u1ec1 c\u00e1c lo\u1ea1i KPI th\u00ec c\u00f3 nhi\u1ec1u c\u00e1ch ph\u00e2n lo\u1ea1i kh\u00e1c nhau. Nh\u01b0ng ch\u00fang ta s\u1ebd ph\u00e2n KPI th\u00e0nh 2 lo\u1ea1i ch\u00ednh:<\/p>\n\n\n\n<h3><span id=\"31_KPI_chien_luoc\">3.1. KPI chi\u1ebfn l\u01b0\u1ee3c<\/span><\/h3>\n\n\n\n<p>KPI chi\u1ebfn l\u01b0\u1ee3c t\u1ee9c l\u00e0 ch\u1ec9 s\u1ed1 KPI g\u1eafn li\u1ec1n v\u1edbi c\u00e1c m\u1ee5c ti\u00eau chi\u1ebfn l\u01b0\u1ee3c. \u0110\u00f3 l\u00e0 ti\u1ec1n, l\u1ee3i nhu\u1eadn. \u0110\u00f3 ch\u00ednh l\u00e0 nh\u1eefng y\u1ebfu t\u1ed1 \u1ea3nh h\u01b0\u1edfng tr\u1ef1c ti\u1ebfp \u0111\u1ebfn vi\u1ec7c c\u00f4ng ty c\u00f3 th\u1ec3 t\u1ed3n t\u1ea1i kh\u00f4ng.<\/p>\n\n\n\n<p>V\u00ed d\u1ee5: KPI chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a c\u00f4ng ty A l\u00e0 ph\u1ea3i \u0111\u1ea1t doanh s\u1ed1 1 t\u1ef7\/1 th\u00e1ng, m\u1ed7i n\u0103m 12 t\u1ef7. N\u1ebfu kh\u00f4ng \u0111\u1ea1t \u0111\u01b0\u1ee3c KPI \u0111\u00f3 th\u00ec nh\u00e0 \u0111\u1ea7u t\u01b0 s\u1ebd r\u00fat v\u1ed1n, c\u00e1c tr\u01b0\u1edfng b\u1ed9 ph\u1eadn sales \u0111\u1ebfn 789betmax com
 s\u1ebd b\u1ecb ngh\u1ec9 vi\u1ec7c,\u2026<\/p>\n\n\n\n<h3><span id=\"32_KPI_chien_thuat\">3.2. KPI chi\u1ebfn thu\u1eadt<\/span><\/h3>\n\n\n\n<p>KPI chi\u1ebfn thu\u1eadt l\u00e0 ch\u1ec9 s\u1ed1 KPI g\u1eafn li\u1ec1n v\u1edbi c\u00e1c m\u1ee5c ti\u00eau chi\u1ebfn thu\u1eadt nh\u1ecf h\u01a1n. M\u1ee5c \u0111\u00edch l\u00e0 ch\u1ec9 s\u1ed1 KPI n\u00e0y s\u1ebd gi\u00fap c\u00f4ng ty ti\u1ec7m c\u1eadn \u0111\u1ebfn m\u1ee5c ti\u00eau to h\u01a1n&nbsp; l\u00e0 m\u1ee5c ti\u00eau chi\u1ebfn l\u01b0\u1ee3c.<\/p>\n\n\n\n<p>V\u00ed d\u1ee5: KPI cho social c\u1ea7n trong 1 th\u00e1ng ph\u1ea3i c\u00f3 10k l\u01b0\u1ee3t t\u01b0\u01a1ng t\u00e1c v\u1edbi Fanpage c\u00f4ng ty. N\u1ebfu con s\u1ed1 n\u00e0y \u0111\u1ea1t \u0111\u01b0\u1ee3c nh\u01b0 KPI s\u1ebd kh\u00f4ng ch\u1eafc s\u1ebd khi\u1ebfn cho m\u1ee5c ti\u00eau chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ea1t doanh s\u1ed1. Tuy nhi\u00ean, con s\u1ed1 KPI n\u00e0y s\u1ebd \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3 c\u1ee7a c\u00e1c chi\u1ebfn thu\u1eadt c\u1ee7a c\u00f4ng ty. Nh\u1eefng KPI chi\u1ebfn thu\u1eadt n\u00e0y ph\u1ea3i tr\u1ef1c ti\u1ebfp li\u00ean quan \u0111\u1ebfn hi\u1ec7u qu\u1ea3 c\u1ee7a KPI chi\u1ebfn l\u01b0\u1ee3c.<\/p>\n\n\n\n<p>V\u00ed d\u1ee5 khi c\u00f3 nhi\u1ec1u l\u01b0\u1ee3t t\u01b0\u01a1ng t\u00e1c s\u1ebd c\u00f3 nhi\u1ec1u l\u01b0\u1ee3t b\u00ecnh lu\u1eadn, nhi\u1ec1u l\u01b0\u1ee3t nh\u1eafn tin, nhi\u1ec1u ng\u01b0\u1eddi quan t\u00e2m \u0111\u1ebfn d\u1ecbch v\u1ee5. V\u00e0 c\u00f3 nh\u01b0 v\u1eady, vi\u1ec7c b\u00e1n h\u00e0ng s\u1ebd hi\u1ec7u qu\u1ea3, doanh thu s\u1ebd t\u0103ng. V\u00e0 tr\u1ef1c ti\u1ebfp li\u00ean quan \u0111\u1ebfn doanh thu c\u00f3 \u0111\u1ea1t KPI chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ec1 ra kh\u00f4ng.<\/p>\n\n\n\n<p>Nh\u01b0 v\u1eady, hi\u1ec3u \u0111\u01a1n gi\u1ea3n h\u01a1n th\u00ec KPI chi\u1ebfn l\u01b0\u1ee3c l\u00e0 to h\u01a1n, t\u1ed5ng quan h\u01a1n. KPI chi\u1ebfn l\u01b0\u1ee3c s\u1ebd g\u1ed3m nhi\u1ec1u KPI chi\u1ebfn thu\u1eadt. M\u1ed7i KPI chi\u1ebfn thu\u1eadt s\u1ebd g\u00f3p ph\u1ea7n \u0111\u1ea1t KPI chi\u1ebfn l\u01b0\u1ee3c.<\/p>\n\n\n\n<p>V\u00ec v\u1eady, KPI chi\u1ebfn l\u01b0\u1ee3c do c\u1ea5p tr\u00ean c\u00f9ng giao cho c\u1ea5p qu\u1ea3n l\u00fd d\u01b0\u1edbi. C\u1ea5p qu\u1ea3n l\u00fd b\u1ecb \u00e9p KPI s\u1ebd t\u1ea1o ra nhi\u1ec1u KPI chi\u1ebfn thu\u1eadt v\u00e0 \u00e9p cho c\u00e1c b\u1ea1n c\u1ea5p d\u01b0\u1edbi tri\u1ec3n khai.<\/p>\n\n\n\n<h2><span id=\"4_Xay_dung_chi_so_KPI_theo_tieu_chi_SMART\">4. X\u00e2y d\u1ef1ng ch\u1ec9 s\u1ed1 KPI theo ti\u00eau ch\u00ed SMART<\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"698\" height=\"466\" src=\"https:\/\/granier-g.com\/wp-content\/uploads\/2020\/11\/xay-dung-kpi-theo-tieu-chi-smart-1.jpg\" alt=\"X\u00e2y d\u1ef1ng ch\u1ec9 s\u1ed1 KPI theo ti\u00eau ch\u00ed SMART\" class=\"wp-image-35\" srcset=\"https:\/\/granier-g.com\/wp-content\/uploads\/2020\/11\/xay-dung-kpi-theo-tieu-chi-smart-1.jpg 698w, https:\/\/granier-g.com\/wp-content\/uploads\/2020\/11\/xay-dung-kpi-theo-tieu-chi-smart-1-300x200.jpg 300w\" sizes=\"(max-width: 698px) 100vw, 698px\" \/><\/figure>\n\n\n\n<p>KPI l\u00e0 g\u00ec ch\u00fang ta \u0111\u00e3 hi\u1ec3u. Nh\u01b0ng KPI theo smart l\u00e0 g\u00ec? Ti\u00eau ch\u00ed SMART bao g\u1ed3m c\u00e1c keyword ch\u00ednh l\u00e0 Specific, Measurable, Achievable, Time-bound, Realistic. \u0110\u1ed1i v\u1edbi vi\u1ec7c x\u00e2y d\u1ef1ng ch\u1ec9 s\u1ed1 KPI th\u00ec ti\u00eau ch\u00ed SMART s\u1ebd c\u1ee5 th\u1ec3 nh\u01b0 sau:<\/p>\n\n\n\n<h3><span id=\"41_Specific_Tinh_cu_the\">4.1. Specific \u2013 T\u00ednh c\u1ee5 th\u1ec3<\/span><\/h3>\n\n\n\n<p>KPI c\u1ea7n ph\u1ea3i c\u1ee5 th\u1ec3. C\u1ee5 th\u1ec3 \u1edf m\u1ecdi th\u00f4ng s\u1ed1 nh\u01b0ng ph\u1ea3i ng\u1eafn g\u1ecdn v\u00e0 \u0111\u00fang b\u1ea3n ch\u1ea5t. \u0110i\u1ec1u n\u00e0y s\u1ebd gi\u00fap cho c\u1ea3 ng\u01b0\u1eddi th\u1ef1c hi\u1ec7n v\u00e0 nh\u00e0 qu\u1ea3n l\u00fd theo d\u00f5i thu\u1eadn ti\u1ec7n h\u01a1n.<\/p>\n\n\n\n<h3><span id=\"42_Measurable_Co_the_do_luong_duoc\">4.2. Measurable \u2013 C\u00f3 th\u1ec3 \u0111o l\u01b0\u1eddng \u0111\u01b0\u1ee3c<\/span><\/h3>\n\n\n\n<p>KPI c\u1ea7n ph\u1ea3i \u0111o l\u01b0\u1eddng \u0111\u01b0\u1ee3c. B\u1edfi \u0111o l\u01b0\u1eddng \u0111\u01b0\u1ee3c th\u00ec m\u1edbi \u0111\u00e1nh gi\u00e1 \u0111\u01b0\u1ee3c. N\u1ebfu c\u00f4ng ty ch\u01b0a c\u00f3 ti\u1ec1n l\u1ec7 \u0111o l\u01b0\u1eddng \u0111\u01b0\u1ee3c trong qu\u00e1 kh\u1ee9, c\u1ea7n th\u00eam v\u00e0o. Th\u1eadt may l\u00e0 hi\u1ec7n nay c\u00f3 r\u1ea5t nhi\u1ec1u c\u00e1c ph\u1ea7n m\u1ec1m qu\u1ea3n l\u00fd \u0111\u1ec1u \u0111o l\u01b0\u1eddng \u0111\u01b0\u1ee3c.<\/p>\n\n\n\n<h3><span id=\"43_Achievable_Co_the_dat_duoc\">4.3. Achievable \u2013 C\u00f3 th\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c<\/span><\/h3>\n\n\n\n<p>\u0110\u1eb7t m\u1ee5c ti\u00eau c\u1ea7n n\u1eb1m trong kh\u1ea3 n\u0103ng th\u1ef1c hi\u1ec7n \u0111\u01b0\u1ee3c c\u1ee7a t\u1eebng b\u1ed9 ph\u1ea7n, t\u1eebng c\u00e1 nh\u00e2n. Nh\u01b0ng c\u0169ng kh\u00f4ng n\u00ean \u0111\u1eb7t m\u1ee5c ti\u00eau th\u1ea5p. C\u1ea7n \u0111\u1eb7t m\u1ee5c ti\u00eau tr\u00ean m\u1ee9c th\u00f4ng th\u01b0\u1eddng \u0111\u1ec3 t\u1ea1o n\u00ean nh\u1eefng th\u00e1ch th\u1ee9c m\u1edbi.<\/p>\n\n\n\n<h3><span id=\"44_Realistic_Tinh_thuc_te\">4.4. Realistic \u2013 T\u00ednh th\u1ef1c t\u1ebf<\/span><\/h3>\n\n\n\n<p>C\u1ea7n xem x\u00e9t c\u00e1c y\u1ebfu t\u1ed1 th\u1ef1c t\u1ebf t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn vi\u1ec7c \u0111\u1ea1t m\u1ee5c ti\u00eau. Ch\u1eb3ng h\u1ea1n nh\u01b0 \u0111\u1ea1i d\u1ecbch Covid-19 v\u1eeba qua, doanh nghi\u1ec7p c\u1ea7n c\u00f3 s\u1ef1 c\u00e2n nh\u1eafc khi l\u00e0m k\u1ebf ho\u1ea1ch.<\/p>\n\n\n\n<h3><span id=\"45_Time-bound_Moc_thoi_gian_cu_the\">4.5. Time-bound \u2013 M\u1ed1c th\u1eddi gian c\u1ee5 th\u1ec3<\/span><\/h3>\n\n\n\n<p>M\u1ed1c th\u1eddi gian c\u1ee5 th\u1ec3 theo th\u00e1ng, qu\u00fd, n\u0103m \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o nh\u00e0 qu\u1ea3n l\u00fd theo d\u00f5i k\u1ebf ho\u1ea1ch d\u1ec5 d\u00e0ng h\u01a1n. V\u00e0 sau \u0111\u00f3 c\u00f3 s\u1ef1 \u0111i\u1ec1u ch\u1ec9nh cho nh\u1eefng th\u00e1ng, qu\u00fd, n\u0103m ti\u1ebfp theo.<\/p>\n\n\n\n<h2><span id=\"5_Cach_xay_dung_KPI_theo_BSC\">5. C\u00e1ch x\u00e2y d\u1ef1ng KPI theo BSC<\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"631\" height=\"450\" src=\"https:\/\/granier-g.com\/wp-content\/uploads\/2020\/11\/xay-dung-kpi-theo-bsc.jpg\" alt=\"\" class=\"wp-image-29\" srcset=\"https:\/\/granier-g.com\/wp-content\/uploads\/2020\/11\/xay-dung-kpi-theo-bsc.jpg 631w, https:\/\/granier-g.com\/wp-content\/uploads\/2020\/11\/xay-dung-kpi-theo-bsc-300x214.jpg 300w\" sizes=\"(max-width: 631px) 100vw, 631px\" \/><\/figure>\n\n\n\n<p>Vi\u1ec7c x\u00e2y d\u1ef1ng KPI theo BSC c\u1ea7n c\u00f3 m\u1ed9t quy tr\u00ecnh c\u1ee5 th\u1ec3, r\u00f5 r\u00e0ng. V\u00e0 m\u1ed9t s\u1ed1 b\u01b0\u1edbc sau s\u1ebd gi\u00fap nh\u00e0 qu\u1ea3n l\u00fd \u0111\u1ecbnh h\u00ecnh c\u00e1ch l\u1eadp ch\u1ec9 s\u1ed1 KPI:<\/p>\n\n\n\n<ul><li>Thi\u1ebft l\u1eadp c\u01a1 c\u1ea5u t\u1ed5 ch\u1ee9c theo chu\u1ea9n h\u00f3a gi\u1eefa c\u00e1c c\u1ea5p, c\u00e1c b\u1ed9 ph\u1eadn, c\u00e1c v\u1ecb tr\u00ed nh\u00e2n s\u1ef1.<\/li><li>X\u00e1c \u0111\u1ecbnh \u0111\u1ecbnh h\u01b0\u1edbng chi\u1ebfn l\u01b0\u1ee3c t\u1ed5ng th\u1ec3<\/li><li>Thi\u1ebft l\u1eadp b\u1ea3n \u0111\u1ed3 chi\u1ebfn l\u01b0\u1ee3c \u1edf c\u00e1c m\u1eb7t<\/li><li>H\u1ec7 th\u1ed1ng l\u1ea1i v\u00e0 ph\u00e2n chia cho t\u1eebng b\u1ed9 ph\u1eadn<\/li><li>Thi\u1ebft l\u1eadp ch\u1ec9 ti\u00eau cho t\u1eebng v\u1ecb tr\u00ed nh\u00e2n s\u1ef1<\/li><li>Thi\u1ebft l\u1eadp quy ch\u1ebf chung \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 cho t\u1eebng v\u1ecb tr\u00ed, t\u1eebng b\u1ed9 ph\u1eadn<\/li><li>H\u01b0\u1edbng d\u1eabn tri\u1ec3n khai<\/li><\/ul>\n\n\n\n<p>Hy v\u1ecdng, doanh nghi\u1ec7p \u0111\u00e3 c\u00f3 nh\u1eefng nh\u00ecn nh\u1eadn kh\u00e1ch quan nh\u1ea5t v\u1ec1 <strong>KPI l\u00e0 g\u00ec<\/strong>, ph\u00e2n lo\u1ea1i, l\u1ee3i \u00edch v\u00e0 c\u00e1ch x\u00e2y d\u1ef1ng. M\u1ecdi m\u1ee5c ti\u00eau c\u1ea7n \u0111\u01b0\u1ee3c thi\u1ebft l\u1eadp r\u00f5 r\u00e0ng. M\u1ecdi ch\u1ec9 ti\u00eau c\u1ea7n \u0111\u01b0\u1ee3c h\u1ec7 th\u1ed1ng h\u00f3a \u0111\u1ec3 doanh nghi\u1ec7p kh\u00f4ng ng\u1eebng ph\u00e1t tri\u1ec3n.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>KPI l\u00e0 g\u00ec? X\u00e2y d\u1ef1ng KPI d\u1ef1a v\u00e0o \u0111\u00e2u? L\u1ee3i \u00edch c\u1ee7a vi\u1ec7c x\u00e2y d\u1ef1ng KPI l\u00e0 g\u00ec? KPI \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 l\u00e0 c\u00f4ng c\u1ee5 qu\u1ea3n l\u00fd \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng tr\u00ean to\u00e0n c\u1ea7u b\u1edfi t\u00ednh hi\u1ec7u qu\u1ea3 c\u1ee7a n\u00f3. C\u00f9ng Thudaumot \u0111i t\u00ecm l\u1eddi gi\u1ea3i cho nh\u1eefng c\u00e2u tr\u1ea3 l\u1eddi tr\u00ean. M\u1ee5c l\u1ee5c b&agrave;i vi\u1ebft1. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":34,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"_links":{"self":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/20"}],"collection":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/comments?post=20"}],"version-history":[{"count":6,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/20\/revisions"}],"predecessor-version":[{"id":131,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/posts\/20\/revisions\/131"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media\/34"}],"wp:attachment":[{"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/media?parent=20"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/categories?post=20"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/granier-g.com\/wp-json\/wp\/v2\/tags?post=20"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}